Opinion
The COVID-19 outbreak has taken a toll on many businesses nationwide. As a real estate agent, here are a few ideas for using your wealth of knowledge and expertise to help local business owners weather the storm
Opinion
As stay-at-home orders are slowly being lifted, what action steps will you take to increase your market share? Prepare for ‘go time’ by implementing these eight strategies now
Agents are hungry to know what's going to happen to their businesses and the industry as a whole. Leslie Appleton-Young, the vice president of the California Association of Realtors, shares a real-world, data-driven snapshot into today's realities
To accurately measure how your market is shifting, here are some strategies on pricing properties in a post-COVID-19 market, plus a few scripts to help you discuss changing prices with your clients
During difficult times, agents need to step up and help homeowners facing a mortgage crunch due to COVID-19. Here are the right resources your clients need now.
Find out how Jackson Wilkey unlocked the code for generating thousands of leads from YouTube
When lead sources dwindle, it's time to get creative and adapt the basics of lead conversion to the digital space
Despite today's uncertainty, real estate agents still need to find ways to drum up new business. With these practices and helpful cold-calling scripts, agents can generate new leads while staying top-of-mind with previous clients
Columnist Bernice Ross reached out to the Inman Coast to Coast Facebook group this week to find out how agents are pivoting to cope with today's COVID-19 market. Here are some workarounds for the issues agents are facing in the field
While you can’t anticipate what the pandemic will do in the future, you can control how you respond to it. Follow these 10 strategies that’ll help ease your anxiety and reduce your stress
Opinion
Have you planned how you will conduct your business if there is a coronavirus quarantine? If not, now is the time to start
Real estate agents are using TikTok to take their business to the next level. Here's how creating content on this popular video-sharing app can help you build your brand and generate leads
All those deals soliciting you to refinance your mortgage at today's low interest rates may sound great, but when you really dig into the numbers, that's often not the case. Here's why
Opinion
If your market has begun to slow, understanding how to properly price homes in a declining market — and how to talk about it with clients — is critical
Opinion
Today’s AI-powered pricing models will play an increasingly important role in property pricing, and they could solve two of agents’ thorniest problems: contingent sales and price reductions
When there are nanny cams watching, smart devices quietly recording and cookies tracking you all across the internet, what steps can you take to protect both you and your clients from the very real, and sometimes unknown, invasions of privacy? Here are five ways to limit unwanted attention.
Why asking questions is more effective than lecturing clients, and other useful insights from ‘Exactly What to Say for Real Estate Agents’
CNBC’s new series is packed with takeaways for agents about how to confront thorny issues
Opinion
Taking the time to focus on subtle cues in facial expression, body language and behavior can give you a leg up in your next negotiation. Keep an eye out for patterns and shifts to anchor your perceptions and change course as needed
Opinion
Leverage the wealth of data out there to make better business decisions in 2020
