5 factors that determine how long a home sits on the market

5 factors that determine how long a home sits on the market

People move for a plethora of reasons including an upgrade in lifestyle, downsizing, relocating to another area, not being able to keep up with house payments, political climate and more ......
By Benjamin Okoro | Friday, November 10, 2017
7 easy ways to stay in touch with your clients this Halloween

7 easy ways to stay in touch with your clients this Halloween

Any holiday is a great excuse to engage with clients. With Halloween right around the corner, here are seven clever real estate agent "tricks" that'll "treat" your clients to something fun! ......
By Sharron St. John | Tuesday, October 17, 2017
Alaska agent recovering from Vegas shooting

Alaska agent recovering from Vegas shooting

Robert (Rob) McIntosh, an agent with Century 21 Gold Rush in North Pole, Alaska, had a date next weekend with his broker-owner, Mike VanSickle in the Bahamas for the Century 21 top agent retreat. Instead he will be in Las Vegas continuing his strong ...
By Gill South | Friday, October 6, 2017
Realtor wounded in Las Vegas mass shooting now stable

Realtor wounded in Las Vegas mass shooting now stable

Andrew Gudmunson, a beloved young real estate agent with local Century 21 Action Realtors of Minot, North Dakata, is recovering from surgery in critical but stable condition after being shot and wounded by a gunman who opened fire at a Las Vegas conc...
By Gill South | Monday, October 2, 2017
Facebook farming: 3 steps to turning your ‘friends’ into clients

Facebook farming: 3 steps to turning your ‘friends’ into clients

Most new real estate agents don’t start with a long list of hot leads and client referrals. Sure, we’re naturally charismatic and have a knack for talking to people, but being voted prom queen doesn’t mean you have a viable real estate business...
By Sharron St. John | Wednesday, September 13, 2017
Establishing a farm: 6 rapport-building moves for real estate agents

Establishing a farm: 6 rapport-building moves for real estate agents

New real estate agents have a hard enough time as it is building their confidence in a new career, learning the language of real estate and managing their newly established small business ......
By Sharron St. John | Monday, September 11, 2017
The entrepreneurial blueprint: Going from agent to broker

The entrepreneurial blueprint: Going from agent to broker

"I don't care how powerful, persuasive, driven or creative you are ... if you don't have a solid infrastructure when growth hits, you're not going to last very long." ......
By Inman | Friday, September 8, 2017
Generating referrals: How to build rapport with today's buyers and sellers

Generating referrals: How to build rapport with today's buyers and sellers

It’s tempting, with all the technology layers between you and your prospects, to forget that behind every email, text message or Facebook post, is a human being -- buyer or seller -- with fears, desires, hopes and ambitions ......
By Grant Findlay-Shirras | Friday, August 25, 2017
Nextdoor: Know your neighborhood

Nextdoor: Know your neighborhood

Watch Nextdoor founder and CEO Nirav Tolia explain how his platform elevates real estate agents' visibility and the keys to leveraging the private social network's recently announced new real estate section and ad product for agents ......
By Inman | Thursday, August 24, 2017
Survival of the tech fittest: Watch Josh Team at ICSF

Survival of the tech fittest: Watch Josh Team at ICSF

If you're hoping to see the last of 'disrupters' and 'disruption' in real estate news, you're out of luck. This year alone, we'll see $3.5 billion invested in technology meant to solidify the real estate professionals' value amid disruption and close...
By Inman | Friday, August 18, 2017
8 ways our real estate professionals did right by us

8 ways our real estate professionals did right by us

A cozy one-story ranch with a freshly painted and decorated nursery. Three bedrooms and at least two bathrooms. A bouncing baby girl (we hoped!). Barbecues in the spring with friends to celebrate our new home. These were all the things I envisioned f...
By Dani Vanderboegh | Friday, August 4, 2017
Put your lead generation on autopilot with Facebook Messenger ads

Put your lead generation on autopilot with Facebook Messenger ads

In this tutorial, I’m going to show you how to build a Facebook Messenger advertising campaign that will generate more homebuyer/sellers leads and deliver them right to your smartphone ......
By Nate Dadosky | Friday, July 21, 2017
Could you market this $75M ultra-luxury listing?

Could you market this $75M ultra-luxury listing?

Nestled in the cliffs of Lake Tahoe's north shore is Crystal Pointe, a 5.14-acre legacy estate that boasts 16,232 square feet of living space that includes the main residence, beach house, guesthouse and caretaker's apartment ......
By Fabiana Flores Gordon | Monday, July 17, 2017
5 steps for creating a direct mail campaign that works

5 steps for creating a direct mail campaign that works

The idea that direct mail campaigns are a thing of the past is not only unsubstantiated, but it could also be hindering your marketing efforts ......
By Laura Ure | Monday, July 10, 2017
You're not stuggling because of a housing bubble

You're not stuggling because of a housing bubble

Real estate has its ups and downs, like any investment, but when you’re dealing with a bubble, the risks are much higher. Many people are hesitant to invest under such circumstances because the risk of loss is high. However, if you’re struggling ...
By Anna Johansson | Friday, July 7, 2017
From Cheech and Chong to real estate: How one man’s career shift ended up saving a company

From Cheech and Chong to real estate: How one man’s career shift ended up saving a company

Eventually, the advent of disco destroyed Mike Barnett's musical desires, and he relocated to Scottsdale, Arizona in 1985. Following in his father's footsteps, he opened the Barnett Agency. Although the agency was a full service real estate brokerage...
By Lew Sichelman | Thursday, July 6, 2017
A rope attached to a luxury yacht 8 eye-opening truths about working with luxury clientele

8 eye-opening truths about working with luxury clientele

The luxury real estate industry is a business like no other, and high-end clients have unique requirements. Luxury real estate agents must learn to interact successfully with their luxury buyers and sellers. As such, here are eight truths about the l...
By Kevin Leonard | Thursday, July 6, 2017
A rookie agent shares what he’s learned so far

A rookie agent shares what he’s learned so far

Robert Hughes, real estate salesperson with Meier Real Estate, quickly learned that real estate is anything but simple. It takes motivation, dedication and a lot of legwork to succeed in this industry. Know your inventory, take charge of your sched...
By Inman | Tuesday, June 27, 2017