The platform’s updated monetization policy targets repetitive, low-effort content, but agents who lean into authenticity can still thrive
AI is transforming real estate marketing, policy and platforms. From automation to oversight, Jessi Healey weighs in on what agents need to know now
As a broker, Thomas Mallette writes, it's up to you to walk the walk with your agents, providing the mentorship and guidance they need to succeed
Tired of your marketing being controlled by industry gatekeepers? By becoming a specialist, broker and attorney Greg Hague writes, you can create a gate of your own
Livestreams are selling, AI is oversharing, and Facebook is quietly confirming what we already knew about links, digital marketing expert Jessi Healey writes. Here’s what to pay attention to now
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To explore AI's real-world impact, the Lone Wolf Proptech Advisory Board came together to discuss the practical applications, challenges and future of AI in our industry
Starting today, trainer Bernice Ross writes, you can train your artificial intelligence platform to create more intentional, purposeful and personal outputs for your real estate business
Luxury homes continue to sell in big numbers in prime locations throughout Miami, a market where most price points have seen a protracted dip in transactions
If you’re a real estate pro who leads with heart, hustle and actual human connection, Stacey Soleil shares the things you should handle yourself
Forget fancy cameras, Drew Thompson writes. Real estate videos that sell are about connection. This AI stack turns photos, your voice into an emotional engine that makes buyers need the keys
As Florida Realtors' Tech Helpline expands service to 28K members across 6 organizations, Inman dug into the top technology snags agents have inquired about. Hardware tops the list
Despite market headwinds, The Agency CEO says that new technology and marketing capabilities make now a great time to be a new real estate agent
Stop thinking of yourself as 'just' a new real estate agent, coach Darryl Davis writes. What you don't yet know can offer a distinct advantage as you launch your career
Agents told Intel that artificial intelligence has 'significantly' boosted their productivity — while others reported less promising results. See what tools they're using that other agents are not
Flyhomes has introduced a new tool, NeighborVote, designed to elevate voter preparedness by leveraging technology to identify whether neighborhoods lean Republican or Democratic