From ChatGPT apps to natural language search, portals are reshaping the buyer journey
Search is becoming a conversation. Here's what that means for your traffic and visibility
Agents report: The AI that's boosting productivity is outside the brokerage's tech stack
Connecting Claude Cowork to email, calendar, Google's Chrome Browser and more
The next wave of real estate fraud will be automated, scalable and harder to stop
These 3 tools cost about $50 a month and replace your other AI subscriptions
Headlines show how perception shifts online and what to know about storytelling and risk
The FHFA ordered the GSEs to drop the AI provider after a dispute over usage restrictions
As tech tools change, Roland Kampmeyer writes, the real estate professional must double down on the things that only humans can do with service and sensitivity
Today's brokerage-provided AI tools still take a backseat to third-party chatbots for many agents. With new products rolling out later this year, real estate leaders believe that may change
Adoption of AI tools is accelerating in the brokerage world as new models unlock additional productivity options for some of the most engaged users. Intel asked hundreds of agents how their workflow has changed
Bay Area luxury buyers, many of whom work in tech, don't take market fluctuations well because their wealth is generated through IPOs and stocks. If the stock market is in a tizzy, no homebuying
With Q2 2024 net income up 28% to $178M, CEO Varun Krishna says Rocket is making 'significant investments in data leadership and infrastructure' and partnering 'with the best in the industry'
One of the most notable updates to this round of Command improvements is the use of ChatGPT to create advertising creative to bolster listing ad campaigns