Meet Areia, real estate's 'synthetic human,' always-there agent avatar
An acronym for Autonomous Real Estate Intelligence Assistant, Areia assumes the look of a blond woman as it helps buyers peruse the market and sellers understand pricing strategy
by Craig C. Rowe Dec 23
This team will do 500+ deals in 2025. Take a look at their playbook
Tom Toole leads a 50-agent team in Philadelphia. On this episode, he breaks down his 3 lead pillar system, how he increased sphere deals by 42% in one year and the tech stack running it all
Prompts, portals and policy moves: Inman's Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Dec 19
Google recommendations and reviews
Google remains the place consumers verify credibility, research agents and confirm trust before making contact for the first time, Jimmy Burgess writes
by Jimmy Burgess Dec 19
Dunbar's number for agents
Opinion
Anthropologist Robin Dunbar introduced the idea that humans can maintain meaningful social relationships with only about 150 people. That's not enough to sustain a real estate business
by Chris Drayer Dec 17
UWM bets on mortgage servicing with $1.3B Two Harbors acquisition
The all-stock deal to acquire parent of RoundPoint Mortgage Servicing would nearly double UWM's servicing portfolio to $400B, if it closes as expected in Q2 2026
by Matt Carter Dec 17
Andrew Flachner, Anthony Sosso
On this episode, RealScout’s Andrew Flachner and Anthony Sosso do a deep dive into the evolution of AI and break down what the future will look like for real estate
digital transformation
Opinion
Mergers and acquisitions are big business, and technology plays a critical role, writes contributor Lauren Henss. The real game changer? Whether the organization can handle the merger swiftly
by Lauren Henss Dec 15
Binsr Inspect proves AI can improve transactions: Tech Review
This productivity app folds AI into the most appropriate steps, so process never gets in the way of final result
by Craig C. Rowe Dec 15
Analyst: Portals like Zillow face 'long-term risk' from Google real estate experiment
Google is displaying real estate listings as search results in some markets — prompting questions about IDX violations and analyst speculation about risks to the portals
by Marian McPherson Dec 15
Scott Poe
After several careers, Scott Poe has built a 50-agent brokerage, partnered with Zillow and Realtor.com, launched a mortgage company and architected a system designed to scale
real estate referrals matter
New AI technology is becoming so sophisticated, writes contributor Molly McKinley, that consumers may not recognize what's real or fake. This is a red flag for agents
by Molly McKinley Dec 15
AI prompts for real estate agents
The agents who embrace artificial intelligence, build local authority and deepen their value will dominate the next market cycle, Jimmy Burgess writes
by Jimmy Burgess Dec 14
How Netflix, Disney and OpenAI are redefining control online
From media mergers to AI deals, the latest moves show how power, access and audience ownership are shifting
by Jessi Healey Dec 13
real estate team performance
Troy Palmquist talks to proptech founder Brian Charlesworth to find out how his analytics platform is helping real estate teams supercharge their growth
by Troy Palmquist Dec 10