How Netflix, Disney and OpenAI are redefining control online
From media mergers to AI deals, the latest moves show how power, access and audience ownership are shifting
by Jessi Healey Dec 13
real estate team performance
Troy Palmquist talks to proptech founder Brian Charlesworth to find out how his analytics platform is helping real estate teams supercharge their growth
by Troy Palmquist Dec 10
AI to build client relationships
Agents are getting AI backwards, writes contributor Bernice Ross. They need to start with old-fashioned interviews before asking AI to write generic prompts for their business
by Bernice Ross Dec 10
real estate podcasts
Great podcasts provide better ideas and consistent inspiration, Jimmy Burgess writes, 2 things every real estate needs going into 2026
by Jimmy Burgess Dec 7
RealScout announces agent-first AI search, its 'largest update ever'
In a live event to media, customers and prospects, RealScout revealed a new AI-based home search aiming to help agents improve on what consumers find in popular search experiences
by Craig C. Rowe Dec 5
How you can defend yourself against AI, deepfakes and 'pretty scary things'
Scammers use deepfakes and voice cloning technology to trick agents and consumers alike. Three experts share their safety tips and the importance of prioritizing in-person interaction
by Marian McPherson Dec 5
AI cost estimates
No algorithm can replace the discipline, expertise and trust that real estate agents bring to home pricing estimates, Lindsey Harn writes
by Lindsey Harn Dec 3
Ridley founder says platforms, not agents, will eventually be at the center of the transaction
The self-sale company just secured new funding from backers including Fifth Wall. CEO Mike Chambers says his company wants 'to support agents' who are 'unapologetically consumer first'
by Craig C. Rowe Dec 3
Andrew Wild
Lofty’s Andrew Wild joined Zillow as employee No. 60 — when he left, it had grown past 6,000. After stops at Tom Ferry and Final Offer, today, he’s sharing predictions for where the industry is headed
AI efficiency
Troy Palmquist writes that the agents who win next year won’t be the ones working hardest; they’ll be the ones working smartest with game-changing AI tools
by Troy Palmquist Dec 2
real estate digital footprint
Troy Palmquist talks to luxury real estate pros about why owning your platform, understanding SEO and using AI wisely is the new baseline for elite agents
by Troy Palmquist Dec 2
AI for contracts and disclosures
While AI is no replacement for your expertise, seasoned agent and long-time coach America Foy says you can use it to simplify and explain critical information to clients
by America Foy Dec 2
Real CEO Tamir Poleg
In his last Inman Interview for 2025, Real CEO Tamir Poleg shares his thoughts on AI, sustainable growth and why Zillow and Compass should end their feud 'sooner than later'
by Marian McPherson Dec 2
Zillow’s SkyTour uses complex 3D tech to simplify home search
Gaussian splatting is an obscure AI-based visual data capture technology introduced for commercial use in 2023. It's now behind Zillow's latest update to its Showcase Listing lineup
by Craig C. Rowe Nov 25
How this team leader built a 90% repeat and referral business
Amy Stockberger unpacks how her No. 1 South Dakota team built a 90% repeat, referral business