10 ways to provide concierge service, elevate your UVP
Attract buyers by taking your value proposition to the next level with advice from Chelsea Hamre from RE/MAX, Julia Boland from Corcoran, DJ Ten Hoeve from Keller Williams
by Jessi Healey Jan 24
The 2023 word of the year is ‘authentic,’ but what does it mean?
Leading with authenticity is practically a cliche for real estate professionals and entrepreneurs of all stripes. EXp's Troy Palmquist looks at what it means and how you can put it to work in your life
by Troy Palmquist Nov 29
How to find (and harness) your distinct marketing voice
Knowing who you are and conveying your value with authenticity is an essential part of communicating with potential clients, writes The Agency's President Rainy Hake Austin
by Rainy Hake Austin Oct 12
How to keep in touch with clients in an authentic way
Whether you're reaching out to current or past clients or cultivating new leads, authenticity and human connection are essential
by Mauricio Umansky May 18
This agent got a job from TikToking. Steal 11 of his social media tips now
Alexander Zakharin took TikTok seriously, and soon the president of Nest Seekers International's Ultra Luxury division took notice. Now he's sharing his tips to land a promotion with Inman readers
by Lillian Dickerson Apr 21
The best of Engel & Völkers' EVX: 'Ninja drops' and 'witness' collection
Topics across Engel & Völkers' 2-day conference included international markets, increasing leads and listings, social media strategies, brand credibility and much more
by Lillian Dickerson Mar 15
Authentic marketing helped launch the careers of these 3 agents
Matt Lionetti and Tyler Whitman, of The Agency, and Sarah Desamours, of Douglas Elliman, shared their strategies for authenticity on social media with attendees at ICNY on Wednesday
by Lillian Dickerson Jan 25
Nest Seekers' Mia Calabrese plans to make 2023 a billion-dollar year
Ahead of Inman Connect New York where she will discuss with other top producers how to become the star agent in a market, the luxury agent said she has ambitious plans for the new year
by Lillian Dickerson Dec 23
TikTok for real estate? A new app for agents aims for that and more
1060, a real estate listing app, advertises properties through videos of 60 seconds or less and allows users to search for properties by price, real estate agent, brokerage and keywords globally
by Lillian Dickerson Oct 28
7 social media tips every agent should live by
The more value you add to people on social media, the more connections and influence you will develop
by Jimmy Burgess Oct 7
How this team got diverse in its marketing — and how yours can too
Focusing on the team's individual agents and what makes each one unique is key to Fast Real Estate Team's diverse marketing efforts
by Lillian Dickerson Sep 22
Are you a leader? How to bring out the best in your people
Opinion
Knowing how to be the best leader you can be is the first step before you can really be effective in helping your team blossom and grow.
by Adam Hergenrother May 17
10 tips for introverts competing in today’s real estate market
We reached out to the experts to find out how they use their strengths to stay ahead for this introvert's guide to real estate
by Lillian Dickerson Mar 11
Tap into your local luxury market with networking and authenticity
It takes time and dedication to build the right connections and show off one's authenticity, Ige Johnson of RE/MAX Generation and Josh Tucker of Corcoran HM Properties say
by Lillian Dickerson Jan 25
The top things we learned about luxury at ICLV 2021
From where the market is headed to how to succeed with authenticity in marketing and branding, Luxury Connect in Las Vegas packed a punch. Inman unpacks the big event
by Lillian Dickerson Oct 29