Everyone talks about marketing to millennials, but each generation has its own concerns. Find out what messaging works and how to make connections that each generation will respond to
by Christy Murdock Edgar | Sep 20
46% of all brokerages say ‘keeping up with technology’ will be their biggest challenge in the near future
by Marian McPherson | Aug 27
A new Redfin study reveals that 53% of buyers and sellers oppose high-density housing in their own neighborhoods, despite the fact it would significantly improve affordability
by Marian McPherson | Aug 9
A Redfin survey also shows that agent attrition is going up, and that many agents have to supplement their income with other work
by Jim Dalrymple II | Jul 24
Homeowners are clinging to low mortgage rates and increasingly aging in place, which means fewer people are selling and moving, and fewer homes are hitting the market
by Teke Wiggin | Jun 21
New research shows that the number of renter households aged 60+ rose 43% in the past decade
by Jim Dalrymple II | Mar 8
A new survey reveals that millennials plan to retire by the young age of 56
by Marian McPherson | Dec 13
Opinion
Architectural design and obesity, baby boomers' bathroom trends and more
by Byron Lazine | Nov 30
Three agents in LA, Denver and Jacksonville say Houzz's bathroom trends report was right on the money
by Marian McPherson | Nov 26
Removing bathtubs and adding new faucets were popular changes this year, as baby boomers led the way in renovating their restrooms
by Marian McPherson | Nov 14
Affordability, accessibility and wealth accumulation are a few of the hurdles the aging population will have to overcome
by Lew Sichelman | Nov 14
Here's what real estate agents need to know about baby boomer and millennial homebuyers and the housing competition between them
by Geoff Bray | Oct 1
Among them: 84% of homesellers rely on real estate agents from start to finish
by Marian McPherson | Sep 28
In the most expensive and inventory strapped markets, seniors are already renting at higher rates
by Marian McPherson | Sep 6
And if baby boomers’ elders also vacate the ranks of homeowners in droves, the oversupply could have a disastrous impact
by Lew Sichelman | Aug 10