In a new survey, 97 percent of brokerage leaders said their agents are using AI. Real estate professionals use the tech to write listing descriptions, manage marketing campaigns and more
Leaders including eXp's Leo Pareja, REMAX's Erik Carlson and top-selling agent Ben Caballero envision more tech, more change and perhaps a mixed recovery next year
As many as 80% of agents are using AI to do things like write listing descriptions, but real estate leaders also have concerns about 'guardrails' for the tech
Another major proptech player recognizes that agents need every advantage they can muster when competing for listings in a market unfit for producing them
Opinion
What ShowingTime really had going for it before its acquisition was timing. It was first to market, the first to get its toe in the MLS door. What it lacks is the industry experience and collective mass intelligence that its new alternatives now have going for it
The showing management space have never been more crowded. That's a boon to agents — as long as they can wade through their many options
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