Mortgage giant's 60-second 'Own the Dream' Super Bowl ad featured a live singalong by thousands of fans in New Orleans to John Denver's 'Take Me Home, Country Roads'
CoStar Group is launching Homes.com back into the spotlight on Sunday with a pair of 30-second Super Bowl spots from ad agency RPA starring Dan Levy, Heidi Gardner and Morgan Freeman
Zillow stayed the course as it continued to develop its super app while real estate brokerages raced to adapt artificial intelligence and property managers benefitted from new rental software
CoStar plans to advertise during this Sunday's Super Bowl, running 4 commercials, and at major cultural events in what it describes as 'the biggest marketing campaign in real estate history'
In 3 star-studded advertisements for Homes.com that appeared on YouTube over the weekend, the CoStar Group teases a 'revolutionized' shopping experience ahead of Super Bowl Sunday
Nearly 3 years after 'Saturday Night Live' declared 'real estate is your sex now' in a popular Zillow parody, mind share around the industry is sagging, according to an Intel analysis of traffic data