The most iconic house in Los Angeles is now for sale
The Stahl House is perched above the city in the Hollywood Hills, and it's one of California's most famous pieces of architecture. It can be yours — for a hefty sum
by Jim Dalrymple II Nov 26
3D home tours
The rooms that get the most attention online might surprise you, Troy Palmquist writes. Here’s what the data says about how we sell homes in 2025
by Troy Palmquist Nov 19
Realtor.com parent goes after its own virtual tour target amid battle with CoStar
REA Group, owned by News Corp and a 20% stakeholder in Realtor.com, has acquired 3D tour technology company Planitar, echoing the 2024 sale of Matteport to Homes.com parent CoStar
by Craig C. Rowe Oct 28
How this agent went viral by falling in love with the home in his TikTok video tour
Jered Jones thought he had a hit-in-the-making with an emo parody music video he created on TikTok — but his real viral moment completely took him by surprise
Screenshots of Instagram posts created by Kaitlin Hannig, a Realtor in Salt Lake City, Utah
Salt Lake City-based Kaitlin Hannig may take shocking jabs at her viewers during Instagram home tours, but it helps draw in like-minded clients. Today, 75% of her business comes from the platform
by Lillian Dickerson Aug 20
Zillow unveils interactive 'drone-like experience' along with other new features
Portal behemoth Zillow has dropped 5 new home search, tour and affordability features, with the crown jewel being SkyTour, an aerial tour feature
by Marian McPherson Jul 14
Home-sale prices dipped in 11 metros as buyers show caution
As of April 20, home-sale prices fell across 11 US metro areas, marking the 1st time this many markets have seen YOY declines since September 2023, according to Redfin data
by Richelle Hammiel Apr 24
Zillow Showcase listings get marketing bump with analytics
The insights dashboard is designed with transparency in mind, allowing agents to unravel which home features may be leading to more online attention
by Craig C. Rowe Apr 17
New Alabama law allows buyers to tour homes without contract
Alabama Association of Realtors CEO Jeremy Walker said the association was in favor of buyer-broker agreements in general, but felt requiring one for a home tour put buyers under duress
by Lillian Dickerson Mar 24
Home tours are on the rise — but buyers aren't making offers
Homebuyers began the new year with more home tours; however, Redfin says elevated mortgage rates have stopped them from signing contracts
by Marian McPherson Jan 9
From likes to leads: How 1 agent turns Instagram Reels into closings
Generating half of her business on Instagram, agent Emily McAllister focuses on creating local content that provides value to her ideal client groups. Jimmy Burgess digs into how she does it
by Jimmy Burgess Dec 1
With Giraffe360, virtual tours are no longer a reach: Tech Review
Like the eponymous mammal, Giraffe360 can see above and beyond what’s merely in front of it
by Craig C. Rowe Oct 25
9 easy social media content ideas to get you out of a summer slump
Want some fast, simple ideas for powering your marketing through a summer slowdown and pumping up the volume on your pipeline? Agent Johnathon Pressman has you covered
by Jonathan Pressman Jun 24
Disappointing economic news hampers early spring market
Economic headwinds and a holiday weekend caused new listings and home tour requests to fall at the end of March, according to Redfin's report. The portal is still bullish on future spring activity
by Marian McPherson Apr 4
Mortgage rates lead to biggest pending sales drop since October
A record one-day jump in mortgage rates on Feb. 2 pushed pending sales down 8 percent — the biggest decline since October, according to Redfin's latest market report
by Marian McPherson Feb 8