The best agents in 2026 will blend innovation with authenticity, trainer Bernice Ross writes, using new tools to amplify rather than replace the human touch
Once you build structure into your process with the help of AI, you can focus on storytelling instead of logistics, Josh Ries writes
Keller Williams Head of Industry and Learning Jason Abrams talks about the balance between technology and touch amid the rise of artificial intelligence.
The ability to make lead-gen phone calls allows real estate agents to pad their bottom line by avoiding the expense of paid leads, Carl Medford writes
On this episode, The Minnesota Real Estate Team leader unpacks his human-first approach to scaling his team to 215 agents who did 1,600 sides and $621M in 2024
In real estate, money is made on the front end rather than at the closing table, Josh Ries writes. Here's how to maximize the profit potential of your lead gen
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Model your social media content marketing on these examples for real estate lead gen that's useful, local and human, Jimmy Burgess writes
Every agent can use these under-$100 strategies this fall, from coach Darryl Davis, to spark new conversations, grow their business and fill their pipeline — fast
Chris Pollinger shares brokerage budget planning truths every real estate business must face to cut comfort, measure performance and prioritize profit
Revive’s model focuses on assisting listing agents and their clients with pre-sale renovations meant to increase market visibility and generate a return upon sale
It's OK to spy on your real estate competitors, Josh Ries writes, not to copy what they do, but to understand how to differentiate your message
This week, Ryan Serhant and a lineup of content marketing stars teach you how to make the most of the power of social media to connect, educate and entertain your followers
On this episode, Paracle co-founders, Tony Hanson and Lucas Mudrey, reveal their core philosophy — based on the book 'Rhinoceros Success' — which drives them to charge at every challenge
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Fresh, seasonal inspiration to connect with buyers and sellers and keep your pipeline full