Vija Williams named Chief Growth Officer at Realty.com
As the company expands its proprietary technology, data infrastructure and industry relations, Realty.com is formalizing its long-term strategy with the new role and Williams' appointment
by Lillian Dickerson Jan 12
real estate event marketing
Your property launch should be more than an event. It should be an experience that lingers in memory, generates conversation and ultimately drives action, Rainy Hake Austin writes
IDX reform
Opinion
Josh Ries examines why the system designed to help agents quietly handed control to third party portals, and how we can take it back
by Josh Ries Jan 8
niche marketing for real estate
While 70% of Realtors compete for the same listings, you could be the only agent in your market who truly understands the emotional complexities of the niche you serve, America Foy writes
by America Foy Jan 8
Does Luxury Presence's $37M Series C forecast a big year for proptech investment?
The funding is a good sign for real estate technology founders and growth-minded executives, helping support the argument that the 'proptech winter' is facing an optimistic change of season
by Craig C. Rowe Jan 8
referral marketing
You’re never speaking to just one person. You’re speaking to their entire unseen network, Jeff Sibel writes. Real estate rewards long-term relationships more than short-term commissions
by Jeff Sibel Jan 7
Why this Atlanta real estate broker trademarked his systems
From door-to-door vacuum sales to building a real estate empire, Atlanta-based broker, coach and radio host, Cleve Gaddis, uncovers his blueprint for delivering repeatable results
2026 business planning
Aligning your goals and implementing the changes you've identified can make all the difference as you move your business into 2026, Lori Muller writes
by Lori Muller Jan 5
real estate lead-gen lesson
As you seek to put together a lead-generation strategy, Josh Ries provides a starting point to help you determine who you're talking to
by Josh Ries Jan 5
real estate agent recruiting
Recruiting expert Brett Jennings explains that the best recruiting strategies are not about features and tech, but inviting agents to envision who they can become
by Brett Jennings Jan 5
real estate video marketing
If your resolution for 2026 includes a video marketing strategy, these real-life examples from Jimmy Burgess will provide inspiration for implementation
by Jimmy Burgess Jan 4
26 how-tos to future-proof your business in 2026
To help make sure that you start 2026 on the right foot, Dani Vanderboegh, who runs Inman's contributor program, has pulled together 26 how-tos worth reading again and again
by Dani Vanderboegh Jan 2
social media marketing
Love it or hate it, social media is part of generating business today. This month, we'll provide real-world, actionable strategies that are working now
by Inman Jan 1
new year's goal setting
Blend vision boards with business plans to develop the accountability system you really need as you move into the new year, Lori Muller writes
by Lori Muller Dec 31
An image that says Top 10 to represent the top 10 how-tos of 2025.
Looking back at 2025, these are the how-tos that shaped the year. Revisit the strategies that worked — and make sure you’re not playing catch-up in the new year
by Dani Vanderboegh Dec 30