Caught in the middle: regionals, independents and emerging hybrids
Opinion
Everyone wants support, but nobody wants to participate
Opinion
What a groundbreaking shift in celebrity marketing can teach you about leadership
Opinion
Combine expertise, experience and technology to deliver a higher level of service
What happens if we replace agents with something that was never designed to fulfill that role?
Real estate pros aren't just door-openers. They are guides
Success in real estate comes by doing the work that others avoid
Here's a non-nonsense roadmap for new agents building their real estate careers
Fathom Realty President Lori Muller writes that, while production may keep your business moving, alignment with the right leadership determines how far you grow — and whether that growth lasts
Today’s real estate agents are not just choosing a brokerage, broker-owner Lori Muller writes. They’re choosing a collaborative community where they can thrive
Fathom Realty, SERHANT. and other industry brands made moves last week, appointing new presidents and leaders to lead their growth efforts
When agents love your leadership, believe in your support and see the impact in their businesses, they show up, not because they’re required to, but because they want to, Lori Muller writes
Are you building a business or simply participating in one? Lori Muller shares why going all-in on your real estate business changes everything
Most agents put their energy into finding the next client, Lori Muller writes, but the most successful agents focus on honoring the relationships they already have
Success doesn't come from automation, CEO and coach Lori Muller writes. It's earned through every action, every relationship and every moment of authenticity