This CMO wants to make Keller Williams the Nike of real estate
In her 1st interview with Inman, Sandra Howard shares the key to creating a brand that's timeless yet timely, and her plans to push the Texas-based franchisor's marketing to the next level
by Marian McPherson Sep 10
Here are the markets where homebuyers have the upper hand
Realtor.com's August market report revealed the emergence of a balanced market. The report also indicates economic headwinds are suppressing sales
by Marian McPherson Sep 9
RE/MAX affiliate purchases Compass' North Shore offices in Chicago
RE/MAX affiliate, RE/MAX Premier, has purchased Compass's former North Shore offices, as the NYC-based brokerage consolidates locations after buying @properties Christie's International Real Estate. The agents in those offices are still with Compass
by Marian McPherson Sep 3
How a Keller Williams broker saved her agents from a drunken gunman
Keller Williams' Oglah Gatamah shares how she protected her agents from a gunman who walked into her office in February. Gatamah said leaders must balance customer service with safety
by Marian McPherson Aug 29
NAR offers $99 home security package for Realtors, clients
SafeStreets offers NAR members and their clients a full security system for an installation fee of $99 plus ongoing monthly costs. It's the 3rd addition to NAR's Realtor Benefits program this year
by Marian McPherson Aug 15
New listings grew 276% last week — but it's not enough
Annual new listing growth jumped from 1.7% to 6.4% in 1 week. However, Realtor.com said the listing jump hasn't translated to more home sales as homebuyers struggle with affordability
by Marian McPherson Aug 14
Keller Williams exec shares how to win trust with clients — and Google
Ahead of Mega Agent Camp, Keller Williams Head of Industry and Learning Jason Abrams talks AI, social media and the continuing importance of fostering in-person connections
by Marian McPherson Aug 11
Realtor income edges up 4% despite market softening: NAR
The National Association of Realtors released its 2024 Member Profile on Wednesday, revealing that its typical member earned a median gross income of $58,100, up from $55,800 in 2023
by Marian McPherson Aug 6
Realtor.com CEO is ready to 'turn off' Clear Cooperation debate
At Inman Connect San Diego, Realtor.com CEO Damian Eales said it's time to turn the page on Clear Cooperation and focus on solving consumers' main challenge — affordability
by Marian McPherson Jul 31
Kevin Sears says NAR 'is going in the right direction' since commission suit
At Inman Connect San Diego, Sears was optimistic, but said that NAR membership is projected to drop by 150K members and the organization will face a $30M deficit
by Marian McPherson Jul 30
Anywhere inks enterprise deal with powerhouse platform Canva
Affiliates will have free access to Canva Enterprise starting in Q4 2025. It includes preloaded branded templates and seamless integration into Anywhere's other marketing platforms
by Marian McPherson Jul 30
Slowing price growth still doesn't open doors for homebuyers
Home price growth slowed to the lowest level in 2 years in May. However, market pressures, primarily from elevated mortgage rates, mean buyers are still struggling to afford homes
by Marian McPherson Jul 29
Anywhere looks to AI as headwinds subdue revenue growth to 1%
Market headwinds kept franchisor Anywhere's revenue growth nearly flat during Q2. However, a July activity boost and continued AI innovations are keeping the company's spirits high
by Marian McPherson Jul 29
Can a $1 price tag get your lagging listing off the books? The Download
As the $1 listing trend gathers steam, it's time to take a closer look at how it works and whether it's right for your sellers
by Christy Murdock Jul 28
Waning buyer activity pushes home price growth to 2-year low
60% of the nation's largest markets saw home prices slip from May to June, with the largest drop happening in Washington DC due to federal layoffs
by Marian McPherson Jul 22