Opinion
Just like how Slack centralizes and categorizes office communications, HighNote can do the same for your pre-listing pitch, agent or team profiles, local market guides, and all other forms of digital content
Paid or organic? Email marketing or direct mail? The Inman Handbook on lead generation is here to help you understand the nuance in lead types, qualification and marketing tactics
Opinion
Rebranded from Zephyr Leads, Ascend Lead Sites focuses on offering IDX-powered websites for lead generation that rests on a fully featured CRM, content management system and a menu of digital advertising integrations
BoomTown is one of the more popular sales and marketing software solutions in real estate. It's rich array of marketing technology and CRM tools can be a lot to take on for some brokerages. Find out what its major offerings entail, and why it's not just for the big national players
Opinion
A number of new real estate software products emerged in 2020 — some from new companies and others from established players. Here are nine of them that stood out
Chime said its pursuit of a Brokermint integration stemmed from customer requests and the desire for a single 'lead-to-cash' solution
CREG continues to grow in the marketing space by absorbing long-time industry player, which first offered CD-ROM tech in the early 1990s
Opinion
With a whole new user experience and modernized landing pages, Real Estate Shows is a marketing add-on that can be a sleek, simple addition to any real estate marketing quiver
Opinion
Co-founded by a former agent and currently available to New York City agents, the web and mobile video listing portal has its sights set on major market expansion, and it might have the chops to pull it off
The long-standing, NYC-based urban luxury independent has developed an agent productivity solution called MAIA. It rests on a Salesforce backbone
The design software with millions of users is now offering its sharp, creative marketing-asset design tool to the real estate industry, and there's nothing not to like about it.
The marketing and business software company has launched M Suite, a series of products designed for independent brokerages who target high-dollar listings and urban luxury
Opinion
The popular real estate marketing platform's new features, announced this summer, offer sharp, easy-to-learn marketing and an easy way to jump into the conversation with online leads
Opinion
Now an inactive broker because his software has taken off, Shawn Sommer developed Agent 3000 largely around his own best practices; it's now accessible to more than 250K agents
The popular CRM has added new functionality such as the ability to edit contact details right within Gmail and receive automated outreach suggestions