Opinion
As each major platform builds its own pre-market channel, real estate becomes more segmented
The brokerage is the latest of several companies to jump on the pre-marketing bandwagon
Jack Miller shares research from the top 1,000 brokerages in the country
By combining AI with a flat-fee MLS and attorney, one seller saved thousands in commission
Chris Kelly said now is the time to assess 'long-term implications' versus 'short-term gains'
Errol Samuelson says announcement of a pre-marketing phase on the platform doesn’t replace policy on publicly marketed private listings
Opinion
Gary Keller on private listings and why Keller Williams is partnering with Zillow
Keller Williams, REMAX, HomeServices of America, United Real Estate and Side are the first to try Zillow Preview
Learn how to maintain a unique brokerage culture while navigating industry change
A new report says markets that allow for pre-marketing could see an annual 6-12% bump in listings
Industry veteran Russ Cofano says staged listing strategies reflect growing tensions over listing data, portals and brokerage control
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Howard Hanna Real Estate Services CEO Hoby Hanna on his approach to exclusive listings
CRMLS joins a growing number of MLS operators experimenting with AI tools
When the pressure to win overrides the commitment to serve clients, everyone loses