Communication isn't just part of the job of a real estate professional; it is the job, coach Darryl Davis writes. Here's how to make sure you're ready for your toughest conversations
Your sellers may be struggling to make sense of the market. Darryl Davis offers ideas for talking clients through their biggest objections and helping them make the right decisions
Luxury listings need more than good photos and online listings to sell, Coldwell Banker Warburg's Kevelyn Guzman writes. They need an approach that combines strategy and creativity
Focusing on absorption rates, tier pricing and specific neighborhood trends allows you to price your listings more accurately, trainer Bernice Ross writes
Short-term rental leader keeps its sights set on lowering barriers to entry for people who might be interested in offering their homes on Airbnb
Consumers expect specialization in every area of life, from doctors to hairdressers, coach Verl Workman writes. They should expect no less from their real estate expert when it's time to sell
Opinion
As we move into 2022, many parts of the country will be experiencing mixed markets where prices may be appreciating in one price range and declining in another. Here's how to keep up with your local market and help your clients make the best decision possible
For many agents and teams, the opportunity cost of lost business might actually be costing them far more than a new shiny marketing approach. Here's what you might be doing wrong — and how to fix it
Expectations drive behavior throughout the sales process. Be sure your clients are in the know, and it'll be a smoother experience all around
Ways that buyers and sellers see a home can make all the difference