HouseWhisper wants to own the whole lead lifecycle, not just the first call
The Seattle-based startup moves beyond answering leads to nurturing and routing them
by Nick Pipitone May 27
Turn 'How’s the market?' into a lead without being weird
Stop giving lectures, and start positioning yourself as a market expert with this simple strategy
by Josh Ries Apr 7
real estate lead-generation strategies
Ghosting comes from low-intent leads, awkward first conversations and generic follow-up
by Josh Ries Mar 10
Real Housewife of OC Gina Kirschenheiter on doing real estate with her 'work and life partner'
In this exclusive interview, the Real Housewife dished on beating the ‘Housewife curse,’ being parodied by the late Catherine O’Hara and more
by Dani Vanderboegh Feb 27
real estate rollercoaster
Commit to these lead generation, nurture and conversion frameworks for the next 90 days
by Jimmy Burgess Feb 22
Zillow, Redfin ask judge to throw out federal lawsuit over $100M partnership
The 2 portals say the syndication agreement they struck last year provides advantages for both renters searching for homes and property managers looking to lease buildings
by Taylor Anderson Jan 14
California Association of Realtors leans into referral fee transparency
CAR issued a statement broadly in support of referral fee disclosure just days after a group of Realtors at NAR voted against expanding disclosure requirements
by Taylor Anderson Nov 24
Realtor.com is gaining on competing portals despite decline in users, owners say
Average monthly unique users to Realtor.com sites fell 6.5% compared to the prior year. The company said it had 72M average unique monthly users in the most recent quarter
by Taylor Anderson Nov 6
hate on social media
Many people might shut down or lash out after receiving abusive comments on social media, but Ryan Noonan says he's glad for the engagement and sees a way to grow from the experience
zillow private listing ban
CEO Jeremy Wacksman told Inman the portal is focused on 'ourselves and what we can control.' Zillow also said Thursday that 80% of home transactions involve one of its products
by Taylor Anderson Oct 30
Screenshots of videos posted by Ian Grossman on Instagram and TikTok
When the market shifted and his social media leads started to fall off, Ian Grossman and his team shifted their social strategy to a more local focus and dug into connecting with their database
Screenshots of Jordan Silver's posts on TikTok and Instagram
'As an entrepreneur, as a creative, as a business person ... if you want to grow, you have to evolve,' Jordan Silver told Inman. And he's doing just that on his social media channels
by Lillian Dickerson Aug 26
Real estate text message scripts that help agents connect with clients
Initiate, don't wait, to build momentum in your business, Jimmy Burgess writes. Here he offers 5 texts to send and see results
by Jimmy Burgess Aug 1
Stop telling agents what to say. Teach them how to talk instead
Troy Palmquist talks with Justin Benson, founder of Shilo AI, about how personalized, consistent coaching can make agents more effective
by Troy Palmquist Jul 24
The 411 conversion model: A simple system to generate more referrals
Broker Nick Schlekeway offers a simple-to-implement strategy for capturing and converting leads while nurturing relationships
by Nick Schlekeway Mar 31