Opinion
Coldwell Banker's CBx Seller Leads product, part of its CBx Technology Suite, has seen 12-month adoption rate of 74% among its affiliates. The oldest franchised brand is making a case for pole position in industry's technology race
by Craig C. Rowe Aug 21
If you wouldn’t put all your financial investments into one basket, why would you even consider putting all your lead generation efforts into one?
by Jay Thompson Apr 10
Rather than tell agents they're out of a job for not following up on leads, intervene ahead of time
by Andrea V. Brambila Jul 19
The ultimate lead source guide for real estate agents
by Nico Hohman May 3
If one method isn’t working for you, experiment with another
by Pat Hiban Jan 11
From targeting to nurturing, the best ways to reach homebuyers
by Nate Dadosky Nov 2
Breathing life back into sales leads that have gone quiet
by Barry Jenkins Nov 2
How the balance of power between the industry's old and new intermediaries could evolve
by Teke Wiggin Oct 2
Tap into your audience’s interests to truly engage them
by Pat Hiban Sep 29
Sending video text messages to strangers can pay off
by Teke Wiggin Aug 8
Drive traffic and boost business with rich content and effective calls-to-action
by Greg Lyles May 16
Pair effective lead capture with a well-planned marketing funnel
by Pat Hiban Apr 25
Concierge technology with booming customer base responds fast, makes small talk with buyers and can be customized
by Teke Wiggin Apr 4
Respond or not respond, the choice is yours, and opportunity is what you create and make of it
by Cara Ameer Mar 29
Online pre-qualification and lending provider boasts an impressive team of tech and finance professionals.
by Craig C. Rowe Mar 20