Opinion
Coldwell Banker's CBx Seller Leads product, part of its CBx Technology Suite, has seen 12-month adoption rate of 74% among its affiliates. The oldest franchised brand is making a case for pole position in industry's technology race
by Craig C. Rowe | Aug 21
If you wouldn’t put all your financial investments into one basket, why would you even consider putting all your lead generation efforts into one?
by Jay Thompson | Apr 10
Rather than tell agents they're out of a job for not following up on leads, intervene ahead of time
by Andrea V. Brambila | Jul 19
The ultimate lead source guide for real estate agents
by Nico Hohman | May 3
If one method isn’t working for you, experiment with another
by Pat Hiban | Jan 11
From targeting to nurturing, the best ways to reach homebuyers
by Nate Dadosky | Nov 2
Breathing life back into sales leads that have gone quiet
by Barry Jenkins | Nov 2
How the balance of power between the industry's old and new intermediaries could evolve
by Teke Wiggin | Oct 2
Tap into your audience’s interests to truly engage them
by Pat Hiban | Sep 29
Sending video text messages to strangers can pay off
by Teke Wiggin | Aug 8
Drive traffic and boost business with rich content and effective calls-to-action
by Greg Lyles | May 16
Pair effective lead capture with a well-planned marketing funnel
by Pat Hiban | Apr 25
Concierge technology with booming customer base responds fast, makes small talk with buyers and can be customized
by Teke Wiggin | Apr 4
Respond or not respond, the choice is yours, and opportunity is what you create and make of it
by Cara Ameer | Mar 29
Online pre-qualification and lending provider boasts an impressive team of tech and finance professionals.
by Craig C. Rowe | Mar 20