The 411 conversion model: A simple system to generate more referrals
Broker Nick Schlekeway offers a simple-to-implement strategy for capturing and converting leads while nurturing relationships
by Nick Schlekeway Mar 31
Free videos for real estate agents land title company rep in hot water
California Best Title Company Inc. settles case alleging illegal inducements for $150K without admitting wrongdoing, but marketing representative loses license for 3 years
by Matt Carter Mar 28
NAR's Clear Cooperation Policy tweak: Inman's Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Mar 28
How to get more real estate listings with a 10-step process
A real estate agent's ability to turn one listing into multiple transactions is what helps good agents become great agents, Jimmy Burgess writes
by Jimmy Burgess Mar 28
4 advanced marketing tactics for real estate teams that really work
According to luxury consultant Chris Pollinger, adaptation and evolution are key to creating marketing that works both now and for the long haul
by Chris Pollinger Mar 27
Ousted CEO speaks, merger rumors, DOJ weighs in: Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Mar 21
The Law of 3: A powerful marketing and branding tool for real estate
Limiting alternatives, niches and more to three, trainer Bernice Ross writes, allows you to narrow your focus and make your branding, marketing and negotiations more effective
by Bernice Ross Mar 15
Trending: Community Chats, TikTok photos and LinkedIn video
Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for agents and brands
by Jessi Healey Mar 14
A big week in M&A and the fate of Clear Cooperation: Inman's Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Mar 14
Flourish Collective to break world record with 72-hour open house
Flourish Collective's event will attempt to break the Guinness World Record of a 68-hour open house while supporting a mission-driven cause that the firm has championed for over a decade
by Richelle Hammiel Mar 13
Trending: Instagram’s guide, Meta’s AI and TikTok’s next move
Instagram shares its growth strategy, Meta pushes AI-driven engagement, and TikTok restructures its creator tools. Marketing expert Jessi Healey shares what it all means for agents
by Jessi Healey Mar 7
Major scores, massive deals, more lawsuits: Inman's Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Mar 7
News Corp CEO unfazed by CoStar's bid to buy REA competitor
CEO Robert Thomson said he's unbothered by CoStar's push to enter Australia, touting his company's media portfolio as a major advantage in pushing traffic to portals
by Marian McPherson Mar 4
These marketing tools are must-haves for 2025: Pulse
Here are the platforms, software, strategies and other impact-making marketing tools you can’t live without in 2025
by Inman Mar 4
Bad habits, bleak forecasts, no crashes: Inman Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Feb 28