More brokerage leaders this year say it's tough to turn a profit. Intel breaks down its recent survey of broker-owners and executives
The more AI-generated content floods the market, the more discernment matters
Mergers create recruiting opportunities unlike any other time in the business cycle
Opinion
Stop focusing on the past, and shift toward what's next
Courted’s Sean Soderstrom explains why most brokerages aren’t measuring what matters
This CURE framework makes the conversation about the agent, not you
Recruiting is a discipline, Century 21 CEO Mike Miedler writes, in which consistency matters more than perfection and conversations create opportunity
An agent's single-minded focus on commission only can bring chaos to a brokerage, managing broker Derek Carlson writes. Here's what to watch for when you're recruiting top talent
The Hogan Group’s Mike Hogan and Alicia Pittman share how they’ve built a top-performing, 80-agent team in Virginia that still feels personal thanks to micro teams, mentorship and leadership
Colby Culbertson left a cushy Zillow gig, jumped back into production and built one of Northern California’s top real estate teams — scaling from 6 to 175 agents in just 5 years
‘We don’t build rosters. We build careers’: FirstTeam’s Michele Harrington and Lauren Henss break down how discipline, service and authenticity fuel their growth in a hype-heavy industry
Recruiting expert Brett Jennings explains why brokerages that organize their value into a clear growth framework stand out in a crowded recruiting landscape
Recruiting expert Brett Jennings explains that the best recruiting strategies are not about features and tech, but inviting agents to envision who they can become
One-size-fits-all recruiting pitches are costing brokerages top talent, writes recruiting expert Brett Jennings. Here’s how an assessment-driven, customized approach changes everything
Real estate agent retention isn’t about locking people in, coach Verl Workman writes. It’s about building something they don’t want to leave