'But Zillow said … ': How to handle the top 7 seller pricing objections
From testing the market to outrageous expectations, today's sellers may have a host of objections to the price you're proposing for their potential listing. These seven scripts are designed to help you counter their arguments
by Carl Medford Mar 18
An alternative FSBO script: 'Where are you moving?'
Offer to be a buyer's agent, demonstrate the value of an agent -- then stick around and see what happens
by Don Burns Apr 5
How to respond when real estate clients demand to know your politics
If you're prepared to make it work despite a potential divide, stay neutral and find common ground
by Bernice Ross Feb 20
How to help seller clients see value beyond your industry years
by Caroline Feeney Feb 3