A woman who appears to be telling a secret over an Instagram-themed background to represent Instagram algorithm tips 2025.
Adam Mosseri is sharing Instagram algorithm tips to help creators get more traction. Jimmy Burgess breaks down how to make these tips work for you in real estate
by Jimmy Burgess Mar 7
A 16-point premium marketing plan that'll help you snag more listings
Maximum exposure equals maximum price, trainer Bernice Ross writes. Adopt this list of premium services to differentiate yourself from the competition and defend your commission
by Bernice Ross Mar 4
How 1 luxury agent built a dream-come-true, referral-based business
Jimmy Burgess shares real-life social media and referral-based business lessons from Houston, Texas, luxury agent Jana Bruce
by Jimmy Burgess Mar 2
Trending: LinkedIn levels up, TikTok tumbles and truth gets tricky
From LinkedIn’s new metrics to Duolingo’s viral creativity, Jessi Healey breaks down the latest trends shaping online engagement
by Jessi Healey Feb 28
Top producers avoiding bad real estate agent habits
Ready to change your life and your business? It starts, Jimmy Burgess writes, with changing the negative patterns you've fallen into
by Jimmy Burgess Feb 23
Death by comparison: How to protect your joy on social media
Instead of letting toxic social media comparisons steal your joy, broker Pam Blair writes, embrace what makes you different
by Pam Blair Feb 22
Trending: Duo’s demise, dislikes and the cost of comparison
Social media keeps us connected, but at what cost? From Instagram’s new 'dislike' button to the pressure of constant comparison, platforms continue to shape how we see ourselves
by Jessi Healey Feb 20
The ultimate guide to grammar, syntax and real estate writing
From using ChatGPT to enhance your writing to avoiding simple errors, this guide is designed to help you target your most common mistakes and make your writing more effective
by Christy Murdock Feb 20
Zumper's Reelz automates short-form social media marketing
Short-form video is perhaps social media’s most powerful message driver, and now Zumper is making it easy for residential property managers and leasing agents to leverage it
by Craig C. Rowe Feb 19
Trending: Super Bowl ad wins, fails and media literacy lessons
From Nike’s success to Poppi’s backlash, Jessi Healey unpacks the biggest Super Bowl ad takeaways and why understanding media literacy is more important than ever
by Jessi Healey Feb 14
From tradition to trend: Lessons from the next generation of agents
Think you know it all? Jimmy Burgess shares the insights you can glean from working with younger Gen-Z and millennial real estate agents
by Jimmy Burgess Feb 14
A pirate flag to symbolize real estate strategies that died.
Now is a great time to take a hard look at your daily activities, and see if there may be adjustments you can make that will lead to more success, Jimmy Burgess writes
by Jimmy Burgess Feb 9
Trending: Ditch calls, follow fair housing, explore LinkedIn video
Jessi Healey breaks down what real estate agents need to know about calls vs. digital interactions, fair housing laws and LinkedIn's video expansion
by Jessi Healey Feb 7
Trending: Taking a deep dive into AI and algorithms
AI disruptors, evolving social media algorithms and new content formats are changing real estate marketing. Jessi Healey breaks down the latest trends and how agents can adapt to stay ahead
by Jessi Healey Jan 31
real estate social media blueprint example from Omer Reshid
Learn the social media secrets of Omer Reshid, a powerhouse real estate pro and social media expert who shares his insights with Real's Jimmy Burgess
by Jimmy Burgess Jan 31