Nextdoor goes public, sees stock jump in early trading
The company, which serves as a popular lead generation platform for many agents, saw its shares jump during the early hours of trading on Monday morning
by Jim Dalrymple II Nov 8
Anti-mask agent canned after badgering school kids in viral video
Former R New York agent Curtis Goldstein was 'terminated' Saturday following a series of anti-vaccine posts and a protest outside an elementary school in New York
by Marian McPherson Nov 4
Realogy's Social Ad Engine makes social media advertising easy: Tech Review
Opinion
The user experience does a good job of recognizing the critical nature of simplicity. That seems obvious, but solutions to the problem of how to help agents create a social presence vary across the industry, and this is one of the better ways to do it
by Craig C. Rowe Oct 28
Facebook's community manager shares 4 brand-building lessons for agents
At Inman Connect Las Vegas, Facebook's community manager Kara Cronin shared how to invest in authentic relationships and market yourself to a community
by Craig C. Rowe Oct 28
'Show people who you are, not what you do' on Instagram and TikTok
Social media mavens Shannon Milligan and Giselle Ugarte shared proven best practices for marketing with micro-video on TikTok and Instagram
by Craig C. Rowe Oct 27
How to generate great leads in any market — no matter where you live
As the housing market continues to evolve, real estate agents at Inman Connect Las Vegas say they're keeping an eye out for ways to create connections between multiple regions
by Lillian Dickerson Oct 26
Want to be Googleable? Follow these 5 simple steps
Don't miss the opportunity to be found online by not having your online presence updated. Follow these steps so your next clients can easily Google you
by Mary Hind Long Oct 13
How to expand your luxury real estate network
Any luxury agent will tell you that the strength of your career is as good as the vastness of your network. So, if you're starting to build your contacts, here are a few tips to help you hit the ground running
by Santiago Arana Oct 12
3 steps for branding yourself as the local expert on Instagram
Implement these strategies today to start grabbing local prospects' attention online and generating leads
by Heather Colby Oct 11
Real estate agent in hot water over costly missing apostrophe
Agent Anthony Zadravic is faced with hundreds of thousands of dollars in court costs after he neglected to place a crucial apostrophe in a Facebook post bashing his former workplace
by Lillian Dickerson Oct 11
Zillow, Warburg and 4 takeaways from Coldwell Banker's Gen Blue
The pandemic, a big acquisition and the specter of Zillow were all significant parts of Coldwell Banker's latest gathering
by Jim Dalrymple II Oct 7
How the pandemic made social media even more important
The pandemic has increased the amount of time people spend on mobile devices and driven more consumers to find businesses online
by Jim Dalrymple II Oct 6
Facebook down! 4 ways to be ready next time
How did Facebook's outage affect those industries that run ads and use its reach to empower marketing campaigns? Here's how the real estate industry can be better prepared next time
by Craig C. Rowe Oct 5
'Instagram is probably the best bet': 3 ways agents can win social media
Social media platforms can be a source of leads and deals, but agents should focus on being authentic and finding a niche, experts said during Coldwell Banker's Gen Blue Experience
by Jim Dalrymple II Oct 5
Hit refresh on your digital footprint with this simple checklist
Here’s what real estate agents need to do to clean up their online presence and get the most from digital marketing efforts
by Jimmy Burgess Oct 1