Target marketing accelerates client acquisition, but only when personas are legally compliant, fair housing expert Dr. Lee Davenport writes
Your 2026 roadmap is ready, so it's time to implement it and grow your real estate business in the new year, Darryl Davis writes
Marketing expert Cara Tachibana walks your through her brokerage's marketing makeover and teaches you how a strategic brand approach drives growth and agent adoption
Many brokerages have used joint ventures to enter mortgage, title, insurance or property management verticals, Phillip Cantrell writes, increasing profitability and client retention
With careful planning and strategic execution, you can achieve your financial objectives and lead your real estate team to long-term success, Verl Workman writes
Although we like to create goals and strategies near the end of the year, coaches Emily Bossert and Melanie Klein write, there’s no time like now to benefit from a comprehensive business plan
Adopt a growth mindset and embrace setbacks as a stepping stone toward progress, Side's Manny Solis writes. Doing this can cultivate resilience and adaptability in the face of adversity
Unpack the tools and insights you’ll need for 2024 with Red Apple Coaching and Consulting’s Mary-Anne Gillespie, Compass’ Courtney Smith and Douglas Elliman’s Jacky Teplitzky
As part of going back to basics, you need to take a look at where you're spending your time and money. This analysis will help you figure out what's working, what's not and what's next
Guarantee you're ready for the upcoming year by following through now
Use this method to assess and protect your business
SWOT analysis continues, and you're included
'SWOT' analysis of the major industry players