If you’ve seen AMC’s hit series, “The Walking Dead,” in your mind you can muster the image of a zombie and the undead. They slink around, off-balance — no light in their eyes — moaning with outstretched arms, searching for, pursuing their next human meal. When I think about real estate, the industry as a whole, there’s a painful parallel.
- Certain methods of prospecting can seemingly kill one's soul and create a zombie-like agent.
- Most networking groups focus on handing out business cards and giving elevator speeches. Start your own group, and focus on deeper discussion and ideas.
- Launching a podcast is a great way to create local business relationships.