MLS & AssociationsTechnology

How much does NAR’s tech company cost agents and brokers?

Funding for Realtors Property Resource continues to grow
  • The National Association of Realtors will increase funding of Realtors Property Resource every year through 2019 to a combined $215 million.
  • NAR CEO Dale Stinton says RPR's annual cost of $24 per member is "a bargain" for the "direct tangible benefit" provided.

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The National Association of Realtors is the largest trade group in the country. It also owns a tech company. A thus-far unprofitable one. NAR dedicates $50 of its $120 in annual dues to lobbying and political activities, most of it ($40) dedicated to its "Realtor Party" political advocacy arm. The trade group also dedicates a $35 assessment on top of dues to a consumer advertising campaign. A third of the remaining $70 will go to a single NAR program this year, Realtors Property Resource. Real estate data and technology company RPR is a wholly-owned, for-profit subsidiary of NAR. After the two programs noted above, RPR is by far the biggest program expense in the trade group's budget. And unlike the other two programs, it keeps getting costlier. What does RPR do? RPR provides a comprehensive parcel-based database of 166 million properties and data tools to all of the nation’s nearly 1.2 million Realtors, free of charge. The vast majority of MLSs -- 658 -- have...