How to use Snapchat to educate and recruit real estate agents

New York-based Michael Meier gives his take on Snapchat and how it is helping his business and helping other agents use it too.
  • Michael Meier, a New York broker, is using Snapchat to educate other agents.
  • Relationships forged through Snapchat can also help with recruitment and expansion to new markets.
  • Snapchat enables people to see the person behind the brand.

New York broker/owner, Michael Meier, a Snapchat champion, is currently offering $2,000 to real estate agents whom he feels inspired to hire after they have made a successful Snapchat pitch to him.