We are now past the first quarter of 2016. Remember that excitement and enthusiasm you started off with the first week of January? It’s natural that some of that energy might have faded a bit. No matter the state of your business right now, sometimes it’s a good idea to give it a shot in the arm with a plan for lead generation that's simple and easy to accomplish -- if you stick to it. A 13-step, 30-day plan to boost your business 1. Have a mini business plan for the next 30 days Set targets for the following: listing appointments, listings taken, listings sold, buyer sales and closings. Post the targets on a whiteboard; track the results daily. 2. Identify your 30-day hot leads on the same whiteboard There should be three categories: listings to be taken, listings to be sold and buyers to be sold. Put the exact follow-up date beside each name. Call each lead on time. 3. Figure out your price reductions Identify every listing that is overpriced. Have a "prici...
- Don't hang on to unmotivated listings.
- Be fully accountable, even if that means getting an accountability partner.
- Strengthen your mindset every day.