Real, a virtual brokerage, rolls out agent recruitment program

  • Agents who recruit another agent at the virtual brokerage Real can receive a dollar-for-dollar match of the commission split that Real collects from the recruited agent for one year.
  • The recruitment rewards evoke Keller Williams' profit share program, with some notable differences.

Don't miss Hacker Connect SF
Dive into the latest Technology affecting RE, July 17, 2018

Agents at Real who recruit another agent to the brokerage can now receive a dollar-for-dollar match of the commission split that Real collects from the recruited agent for one year. The incentive pays out in a manner that’s easier to grasp than Keller Williams’ profit share, according to Real CEO Tamir Poleg.