How to show sellers you're 'the one'

  • A powerful unique selling proposition (USP) will enable you to take more listings at a full commission.
  • Your social media plan might include a Facebook business page, an Instagram marketing page, translation of listing features in multiple languages and YouTube and Facebook Live videos.
  • Going above and beyond what your competition is doing in your USP will ensure that prospects will be wowed.

If you want to convert more listing appointments into signed listings, you need a unique selling proposition (USP) that offers the same services that your competitors offer plus two or three “wow” tools that your competitors have yet to discover.