MLS & Associations

Google Maps powers new MLS system search tool

Agents can now complete more tasks from map interface itself
  • Rapattoni Corp. has redesigned its MLS map search to allow agents to complete more tasks from the map interface.
  • The new map search is Google Maps-based and incorporates Street View and Google's address search.
  • The new search is part of a broader overhaul of the MLS platform's design.

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MLS systems aren't known for being pretty. Real estate agents often complain that they should be as well-designed and easy-to-use as the websites and mobile apps offered to consumers by third-party listing search portals such as Zillow and MLS system provider Rapattoni Corp. is tackling that challenge head on for the 110,000 agents and brokers that use its platform. The company has rolled out a new Google Maps-based interactive search tool that allows agents to complete tasks within the map search itself without having to click from page to page. "We’re trying to make things look and flow the way that modern applications do," Brian Tepfer, Rapattoni's executive vice president and chief technology officer, told Inman. "Right now everything has this traditional linear user experience. When you take an action searching for property details, you have to go from page to page to page and then click back. "Linear workflow is a 10-year-old way of doing things...