How to merge your real estate brokerage without regrets

  • When looking for a merger partner, cultural fit is the most important thing to get right in this human capital business.
  • A successful merger is mutually beneficial; a larger brand can bolster support for an indie, while smaller firms breathe new life into their parent company.

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The merger-and-acquisition path is littered with casualties. Ryan Abbe, managing director of San Francisco-based M&A adviser and real estate investment banking group JMP Securities, says that’s because the little guys can “die in these big organizations,” and giants often find it difficult to embrace smaller firms.