So many real estate tech startups are popping up that it can be difficult to figure out which ones are worth paying attention to. Since 2013, Realogy — the operator of real estate brands including Century 21, Coldwell Banker and Better Homes and Gardens Real Estate — has helped by hosting an annual contest that features a batch of tech products for real estate agents.

So many real estate tech startups are popping up that it can be difficult to figure out which ones are worth paying attention to.

Since 2013, Realogy — the operator of real estate brands including Century 21, Coldwell Banker and Better Homes and Gardens Real Estate — has helped by hosting an annual contest that features a batch of tech products for real estate agents.

Startups selected for the Realogy FWD Summit pitch their products in live demos to Realogy executives, brand leaders and franchisees.

The winner bags a cash price of $25,000, along with placement in the ZapStoreSM, a marketplace for Realogy’s technology platform Zap. Past winners include New Story (2016), Ask Avenue (2015), Matterport (2014) and Floored (2013).

The event will take place on September 8 at the Microsoft Technology Center – New York. Here are this year’s 15 contestants:

Agentology – A lead-qualification platform that recently closed a $4.5 million funding round. (San Diego, California)

Boost by HomeSpotter – A social media marketing platform. (Minneapolis)

BrokerSumo – A brokerage management platform. (San Jose, Calif)

Brokers Technology – A transaction management system developed by real estate agents. (St. George, Utah)

Carey – A Facebook Messenger bot platform for real estate. (Newport Beach, California)

Hurdlr Inc. – A business expenses and finance-tracking app. (Bethesda, Maryland)

ListingZen – A listing marketing tool for agents and teams.

myPlanit – An app that organizes and analyzes an agent’s activity, photos and contacts. (New York City)

RealtyMe – An app that helps homesellers track the progress of their transaction with updates. (Camarillo, California)

Remzy – A service that lets real estate agents send unsolicited offers to off-market homes. (Miami, Florida)

Snap21 – An app that lets agents and brokerages request and promote online reviews. (Lancaster, Pennsylvania)

Structurely – A lead-conversion bot. (Johnston, Iowa)

Transported – A virtual reality and 3-D home tour platform. (Los Angeles)

VimChat – A platform that simplifies and organizes text-messaging between consumers and agents.

VirtualAPT – A service that uses robots to produce 360-degree listing videos. (Brooklyn, New York)

Email Teke Wiggin.

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