Stop being “vanilla.” That’s what social media consultant Katie Lance advised during her 300-second presentation at Inman Connect. Have an opinion and a point of view that separates you from the crowd and see your world change because of it.

Stop being “vanilla.” That’s what social media consultant Katie Lance advised during her 300-second presentation at Inman Connect. Have an opinion and a point of view that separates you from the crowd and see your world change because of it.

Watch Lance elaborate on this tip and others — such as the importance of systemizing, creating “snackable” content and using tools like Trello or Asana to stay organized.

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