I toured an Opendoor home for sale, and its frictionless tech was a game-changer

Can smoothly automated showings pave the way for higher prices? A recent visit to Scottsdale, Arizona, led me to believe that it’s plausible

If you make it easier to see a home, could you sell it for a higher price? A recent tour of homes in Scottsdale, Arizona, using Opendoor’s app, led me to believe that it’s highly possible.