What's a great lead worth? Ideal Agent puts that question to the test

The company selects only a market's best performers to access its highly qualified seller leads, who will pay between 2% and 4.5% commission depending on the deal

Ideal Agent advertises to homesellers that they can save money on their home sale and work with only the top local agents. To listing agents, it promises ready-to-go leads. Here’s how it works.