Zillow Offers — the real estate tech giant Zillow’s new service to buy homes from sellers for all-cash, make minor renovations and repairs, and re-sell them on the market — is coming to Houston in early 2019.

Zillow announced that Texas’ largest city will join Phoenix, Las Vegas, Atlanta, Denver and soon Charlotte and Raleigh as markets where prospective homesellers can go online, fill out a few property details, and receive an all-cash offer within days.

“Zillow Offers launched just seven months ago, and we’ve already seen nearly 20,000 homeowners request an offer from Zillow to buy their home,” Jeremy Wacksman, brand president of Zillow Group said. “Consumers desire a more seamless experience and the ability to sell their home on their own timeline – something Zillow Offers can provide. We’re excited to start working with Houston sellers, giving them more flexibility and certainty in one of the greatest financial transactions of their life.”

As it has in the past, Zillow will select a real estate brokerage to represent it in all transactions as a homebuyer and seller, as well as multiple brokerages to partner with for lead generation.

If a consumer opts not to take Zillow’s quick-close cash offer, the consumer is then referred to an agent at one of its partner brokerages, who also must be a member of Zillow’s Premier Agent paid advertising program (where agents pay to have their information appear on Zillow listings).

The brokerages that will work with Zillow will be announced when the program goes live, early next year.

Zillow will have some competition from other fast cash, online homebuying companies (aka “iBuyers”) in Houston: the well-funded and rapidly expanding startup Opendoor is already live in the market and Offerpad will also be launching in Houston in early 2019.

Email Patrick Kearns

Show Comments Hide Comments

Comments

Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
Inman Connect is LIVE today! Join us and thousands of your peers from wherever you are.Register Now×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription