Qualia RON comes amid a broad push throughout the real estate industry to move real estate online in response to the coronavirus pandemic.

Qualia, a technology startup focused on title and closing services, announced Wednesday that it has incorporated remote notarization into its software platform.

The new service is part of a product the company calls Qualia RON, which stands for remote online notarization. The company said in a statement Wednesday that offering the product makes Qualia the “only title and escrow software platform with remote online notarization capabilities built directly into its end-to-end cloud-based software platform.” And that’s especially important right now.

Nate Baker

“The pandemic has accelerated the need for a contactless, digital home buying experience, turning what was once viewed as a luxury into a necessity,” Qualia co-founder and CEO Nate Baker added in the statement.

Qualia, which was founded in 2015, has long offered a digital closing experience. The company began by working with title companies, and last year expanded to real estate agents and their clients. The firm’s growth has been fueled by multiple successful funding rounds, and in its statement Wednesday claimed to handle one in five real estate transactions in the U.S.

However, the statement also notes that thus far “remote online notarizations are one of the last remaining barriers to a fully digital home buying experience.” The new product, Qualia RON, is consequently among the company’s efforts “to break down those barriers and make it easier to buy and sell homes.”

Additionally, because Qualia RON is part of the company’s platform — which many title and real estate professionals were already using — the product should eliminate “the need for a separate RON point solution.”

Remote notarization has represented a fast-moving frontier in real estate over the last few years, with Notarize in particular playing a significant role in shifting the industry onto the web. Nearly a year and a half ago, Notarize announced that it had facilitated $1 billion in online real estate transactions, and in the time since the pandemic appears to have only increased demand for the service.

Qualia and Notarize have come at the problem from different directions, but the end result is that more and more transactions are being notarized electronically. And in his statement, Baker celebrated Qualia’s latest contribution.

“The launch of Qualia RON marks an important turning point for the industry,” Baker said, “as we move away from the in-person notary model toward a fully digital, contactless closing experience.”

Email Jim Dalrymple II

Show Comments Hide Comments
Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Thank you for subscribing to Morning Headlines.
Back to top
Only 3 days left to register for Inman Connect Las Vegas before prices go up! Don't miss the premier event for real estate pros.Register Now ×
Limited Time Offer: Get 1 year of Inman Select for $199SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription