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This post has been republished with permission from Mike DelPrete.
All real estate brokerages experience a seasonal decline in revenue during the first three months of the year — but the amount varies between brokerages.
Why it matters: The degree of revenue decline highlights which companies are under- and over-performing “the market” — a possible leading indicator of who may be in more or less trouble during a turbulent year ahead.
- Quarterly revenue has declined the most at Redfin and Realogy, the least at eXp and Douglas Elliman, and Compass sits right in the middle.
- Consequently, Compass and Realogy are in the midst of a steep, seasonal revenue drop while eXp slowly makes it way closer to the top.
The market is slowing and real estate agents are doing fewer transactions.
- For example, the number of transactions per agent at Compass is at record lows, lower than Q1 last year and on par with the early days of the pandemic.
The bottom line: The market is softening. Fewer transactions mean less brokerage revenue.
- A drop in revenue is a larger problem for brokerages with high fixed costs and a heavy cash burn (Compass), and brokerages with salaried agents (Redfin).
Mike DelPrete is a strategic adviser and global expert in real estate tech, including Zavvie, an iBuyer offer aggregator. Connect with him on LinkedIn.
