Zillow's uphill battle to attach mortgages: Mike DelPrete
Opinion
Zillow's experience shows that adding ancillary services is a long, slow road that requires big investment, patience, and a smart, consumer-first approach
by Mike DelPrete May 26
HomeLight brings its cash offer and trade-in offerings to Texas
Starting this week, buyers and sellers across Texas can use HomeLight's two newest services. Dedicated staff will be in Dallas, Austin and Houston
by Marian McPherson May 28
Connecting with Veronica Figueroa
Ahead of Inman Connect, the eXp Realty team leader says agents have the chance to offer service that keeps clients coming back
Offerpad sees dip in revenue as it preps for public debut
The iBuyer's revenues were down year over year, but up compared to the end of 2020. The company is also nearing completion of a merger that will allow it to begin publicly selling shares
by Jim Dalrymple II Jun 9
Offerpad is a more profitable flavor of iBuying: Mike DelPrete
Offerpad's latest financials strongly suggest that a less venture-funded, less tech-enabled, more real estate-focused, and less breakneck version of iBuying can be (almost) profitable
by Mike DelPrete Jun 10
Flyhomes lands $150M to bring end-to-end homebuying to more markets
Seattle based-company operates brokerage, mortgage and closing subsidiaries involved in $2.6B in home sales
by Matt Carter Jun 10
Opendoor CEO Eric Wu: Most online buyers still rely on agents
At Inman Connect on Wednesday, Wu told Brad Inman that while users are increasingly comfortable selling their homes directly online, most buyers still lean on agents
by Daniel Houston Jun 11
Kukun offers buyers more power with newly released iHomeReport
Kukun's new tool is another weapon in the data bandolier of buyers trying to compete in heated markets or make offers sight unseen
by Craig C. Rowe Jun 15
Inman Review: Ribbon puts a bow on a unique package of fintech and proptech
Opinion
Ribbon helps buyers buy before they sell, rescues bad deals and gives first-time buyers a way to win deals in what might be the industry's first hybrid fintech-proptech application
by Craig C. Rowe Aug 23
Millennials, baby boomers upbeat about current housing market
A large majority of Americans think now is a good time to buy and sell, though only a minority think the market will stay strong for another year
by Jim Dalrymple II Jun 23
Offerpad expands to 4 markets in Midwest, Southeast
In the second half of the year, the iBuyer will launch its services in Columbus, Ohio; Kansas City and St. Louis, Missouri; and Columbia, South Carolina
by Lillian Dickerson Jun 22
IBuyer transactions return to near pre-pandemic levels
IBuyer purchases by Redfin, Zillow Offers, Opendoor, Offerpad and Bungalo rose 20% in the first quarter of 2021, but remained down year over year, according to new data
by Daniel Houston Jun 25
Offerpad draws from big companies as iBuyer prepares to go public
Four new members will join the iBuyer's board later this year, including a Zillow executive and the former chief executive officer of Move, Inc.
by Daniel Houston Jun 28
Offerpad is now a mortgage broker
The pioneering iBuyer is now a licensed mortgage broker in Alabama, Arizona and Colorado, with plans for rapid expansion into other states
by Matt Carter Jun 28
Real estate disruption is happening all across the globe: Mike DelPrete
On Wednesday, DelPrete released 'The 2021 Emerging Models in Real Estate Report,' which details emerging trends shaping the industry and the players putting the trends into action
Zavvie teams up with major indie Midwest brokerage
The partnership will give agents at Sibcy Cline Realtors the ability to present a variety of different selling options to their clients
by Jim Dalrymple II Jul 12
Offerpad goes live in Indiana as part of Midwest expansion
The iBuyer has started buying and selling homes in the Indianapolis area as it eyes new markets in Kansas City, St. Louis and Columbus, Ohio
by Daniel Houston Jul 13
Toronto iBuyer raises $44M with help from Spencer Rascoff, Eric Wu
Properly is a tech-based real estate brokerage in Canada with a model similar to US iBuyers like Opendoor and Zillow Offers
by Libertina Brandt Jul 21
Investor home purchases exceed pre-pandemic levels, hit record high
Investors purchased 67,943 US homes during the second quarter, for a total value of $48.5B, the highest figure on record, according to data released Thursday by Redfin
by Lillian Dickerson Jul 22
Agents should probably learn to play nice with institutional investors
Institutional investors are a growing presence in the US real estate market. The savvy agent should learn how to adapt to their ways — even if it feels a little bit unnatural
by Lillian Dickerson Jul 27
Huge number of homeowners willing to consider an iBuyer: Poll
82% of homeowners in 1000watt survey said they either were more likely to trust information from Zillow than from a real estate agent or to trust them about the same
by Andrea V. Brambila Jul 28
IBuyer offers are clocking in at an average of 104% of market value
Amid a highly competitive market in the first half of 2021, iBuyers began making more competitive offers while expanding the range of homes they were willing to purchase
by Jim Dalrymple II Jul 29
After a pause, iBuyers are back in a big way: Mike DelPrete
Driven by high purchase and sale volumes and the rise in home values, iBuyers will have blowout quarters with record revenues
by Mike DelPrete Jul 29
Homes listed in the MLS sell faster and for nearly 17% more: Study
Bright MLS looked at 442,829 home sales across its 6-state Mid-Atlantic footprint that sold over a 24-month period
by Andrea V. Brambila Jul 30
What agents should know about working with institutional investors
Formerly a commercial real estate agent, Dan Noma, Jr. has focused his work on institutional investors for more than a decade. Here, he shares what he’s learned and why agents should consider this sector of the industry
RedfinNow becomes first major iBuyer to launch in Chicago
The expansion follows RedfinNow's recent moves into other northeastern markets, including Baltimore, Washington, DC, and Boston
3 strategies for beating institutional investors in a bidding war
Beating out institutional investors in a bidding war is a lot like beating out other buyers, but with a bit of a twist. Agents should aim to become fluent in all the relevant tools available
Rocket Homes hiring in-house agents, launching iBuyer program
Rocket Cos., the parent company of the nation's biggest mortgage lender, plans to get into the iBuyer and real estate brokerage business through its Rocket Homes subsidiary
by Matt Carter Aug 10
IBuyers are paying above market — and reselling for more: Mike DelPrete
Home prices are record high, and iBuyers are paying above market values for the houses they buy, but they're also reselling them for more than ever before
by Mike DelPrete Aug 11
Opendoor reports $1.2B in revenue, beats expectations in Q2
The iBuyer also experienced a loss of $144M between April and June and sold a total of 3,481 homes
by Jim Dalrymple II Aug 11
Keller Williams hires former eXp, Zillow exec to oversee iBuying
Raymond 'RJ' Jones will spearhead both Keller Offers, the company's iBuying program, and Keller Manage, a soon-to-launch program that'll provide home maintenance services
by Jim Dalrymple II Aug 19
HomeLight brings its cash-offer and trade-in offerings to Colorado
Starting this week, buyers and sellers across Colorado can use HomeLight's two newest services. Dedicated staff will be in Denver
by Marian McPherson Aug 24
Columbia, South Carolina Downtown Skyline with Highway
The move is part of the iBuyer's continued expansion efforts as it prepares to go public later this quarter, a spokesperson said
by Daniel Houston Aug 24
Flyhomes launches new tool to tackle buyer's remorse
The Seattle-based startup, has launched a new tool that allows clients who regret their move to relist with no seller's commission
by Libertina Brandt Aug 26
Opendoor launches self-guided virtual walk-throughs for sellers
Homesellers using Opendoor can now complete their interior home inspection through uploaded videos and photos, according to a company announcement on Tuesday
by Marian McPherson Aug 26
Redfin extends iBuyer service into select areas in Atlanta, Nashville
With these latest moves, the Seattle-based brokerage is now offering instant cash offers to sellers in 27 markets throughout the country
by Daniel Houston Sep 1
5 top agents share how they're preparing for fall success
Using rent-to-own platforms, helping buyers secure a home, doubling down on your niche market — 5 agents share how to make this fall your best yet
by Marian McPherson Sep 8
Offerpad enters the NY Stock Exchange with a $2.7B valuation
The iBuyer went public a day after merging with the Spencer Rascoff-led Supernova Partners Acquisition Company. The company will now be known as 'Offerpad Solutions'
Opendoor acquires 2 home renovation startups
The iBuying giant will keep the teams and technology from Skylight and Pro.com, but it will discontinue the brands themselves
by Jim Dalrymple II Sep 7
IBuyers on track to have record-setting sales in Q3
A new report from Zillow found that the nation's largest iBuyers reached a 1 percent market share in the second quarter of 2021, setting the stage for record-breaking sales in Q3
by Marian McPherson Sep 7
Falling home price appreciation threatens iBuyer profits: DelPrete
IBuyers are closer than ever to profitability. But the overwhelming majority of profits are coming from record home price appreciation, which won't last and is on the decline
by Mike DelPrete Sep 8
Offerpad stock surges on second day of trading as iBuyers see gains
The iBuyer's stock spiked 27% on Tuesday before settling back down to $10 per share as investors continued to show interest in companies that make direct cash offers for homes
by Daniel Houston Sep 8
Real estate disruptors get serious about mortgage — and vice versa: Mike DelPrete
Real estate tech companies are going after mortgage, but now mortgage is going after real estate
by Mike DelPrete Sep 14
Offerpad launches Kansas City, St. Louis markets in ongoing expansion
The iBuyer's two new metros were the first since the company went public earlier this month; Columbus, Ohio, is next on the list
by Daniel Houston Sep 20
Startup iBuyer Flyhomes expands to Austin, Dallas and Houston
In addition to the new Texas markets, the company operates in Seattle, Boston, Portland, the Bay Area and Southern California
by Libertina Brandt Sep 22
Redfin CEO, Zillow pour cold water on TikToker's iBuyer theory
A recent viral video suggested iBuyers could jack up the prices of homes. But one expert called the theory 'fairly conspiratorial,' and iBuyers themselves said they still have a tiny share of the market
by Jim Dalrymple II Sep 23
Opendoor launches partnership with new-home platform BDX
Thanks to a partnership with Builders Digital Experience, homeowners can request an Opendoor cash offer through new home search platform NewHomeSource.com
by Marian McPherson Sep 23
Twitter applauds as Berlin votes to wrestle apartments from landlords
'All those in favor of expropriating every house that Zillow owns, say aye,' tweeted one American as Berlin's vote to seize 240K apartments rippled across the globe
by Lillian Dickerson Sep 27
Opendoor and FTC still at odds over iBuyer's advertising
Regulator threatened 'enforcement action' related to allegedly 'inaccurate' or 'inadequately substantiated' advertising claims if settlement talks fail
by Andrea V. Brambila Sep 27
Redfin brings cash offer service to 2 largest markets in North Carolina
The Seattle-based brokerage has launched its iBuyer service in Charlotte and Raleigh
by Daniel Houston Sep 30
The Real Word: Why were iBuyers put on blast on TikTok?
Opinion
This week, Bryon Lazine and Nicole White discuss a viral TikTok video that criticizes iBuyers, what Americans are willing to sacrifice for a home, and the 'Conjuring' house that's now on the market.
by Byron Lazine Oct 4
Offerpad launches in 106 central Ohio cities, including Columbus
The publicly traded iBuyer has launched its services in the Columbus metro area, bringing its number of markets to 21
by Daniel Houston Oct 5
Opendoor boosts homebuying power with $9B borrowing limit
Opendoor is on the hunt for more funds, according to a Bloomberg report. The iBuyer's new debt facility agreement will boost its borrowing power to $9B
by Marian McPherson Oct 7
As Zillow pumps brakes on buying, other stunned iBuyers forge ahead
Zillow says it's facing supply and labor constraints. But other iBuyers, who expressed surprise over Zillow's abrupt pause, say they aren't suffering from the same issues
by Jim Dalrymple II Oct 18
Zillow's iBuyer misstep will soon be 'a distant memory': Mike DelPrete
Opinion
Within the context of long-term industry disruption, Zillow's loss may simply be an embarrassing detour on its inexorable march to transform real estate
by Mike DelPrete Oct 25
RealSure, Realogy's iBuyer joint venture, gets first CEO
Entrepreneur Katie Finnegan is tasked with 'simplifying the consumer experience without removing the personal relationship with an agent'
by Matt Carter Oct 26
Keller Offers exec: iBuying is a golden opportunity for agents
RJ Jones, head of Keller Offers, told Inman Connect Las Vegas that the increase in iBuyers and alternative transaction models are driving professionalism and give the industry a lot to look forward to
by Craig C. Rowe Oct 26
Opendoor to make iBuyer offers on listings in real time at realtor.com
Users of realtor.com will now be able to see a preliminary offer from Opendoor in real time via the search portal's My Home dashboard, it was announced Wednesday
by Lillian Dickerson Oct 27
Why Greg Schwartz left 'the portal war' for the mortgage industry
Tomo co-founder and CEO Greg Schwartz shares what's wrong with the mortgage industry and how tech can revolutionize the consumer experience
by Marian McPherson Oct 28
Tech takeaways from Inman Connect: Mortgage's evolution, betting on iBuyers and more
Technology themes at Connect were dominated by a new wave of mortgage providers changing the way buyers enter homebuying, brokers' mixed agreement on how to deliver technology to agents and how iBuying is opening new ways to advise clients
by Craig C. Rowe Nov 2
Zillow shooting for 7,000 home sales at $2.8B after iBuying pause
The news comes just weeks after the company announced a pause in its iBuying, and follows reports that it was underpricing homes in a number of cities
What to Watch for: Zillow's Q3 2021 earnings results
With Zillow Offers woes and souring public opinion at their backs, Zillow has a few headwinds heading into its Q3 2021 earnings on Tuesday. Here are 4 things to keep an eye on
by Marian McPherson Nov 2
Opendoor plans to hire nearly 100 tech engineers in Canada
The new team members will be based in Toronto and will work on financial platforms and technology infrastructure
by Jim Dalrymple II Nov 2
Zillow to shut down iBuying program Zillow Offers
The move should take several quarters and will also result in Zillow reducing its workforce by about 25 percent
by Jim Dalrymple II Nov 2
The Zestimate comes back to bite: Reactions to the end of Zillow Offers
Industry professionals and social media wags alike reacted to news on Tuesday that Zillow would shut down Zillow Offers, its iBuyer program. Many pointed to CEO Rich Barton's statements on the difficulties of forecasting home prices and the company's Zestimate tool
by Marian McPherson Nov 3
Are 0% commissions looming on the horizon?
Opinion
Industry veteran Bernice Ross argues that a business model in which a brokerage makes the majority of its profits from ancillary services like mortgage and title is not sustainable in the long run
by Bernice Ross Nov 4
Zillow stocks plunge as competing iBuyers hang steady amid chaos
Thirty minutes into trading on Wednesday, Zillow Group's stock was down about 16.6 percent to around $70.55 per share
Zillow exits iBuying: 5 things you should know
Opinion
This move that has significant implications for the real estate industry. Here's why
by Mike DelPrete Nov 3
These venture capitalists predicted Zillow Offers' demise
Opendoor co-founder Keith Rabois and 'The Big Short' investor Steve Eisman predicted the end of Zillow Offers as soon as it began. What did they see that others didn't?
by Marian McPherson Nov 4
Opendoor launches new end-to-end consumer platform
Opendoor Complete will let consumers track their transactions and coordinate both home sales and purchases from one location
by Jim Dalrymple II Nov 4
game over
Opinion
Zillow’s decision to shut down its iBuying business is more than just a response to the volatility of the Zestimate, but rather an indication that technology can't solve everything
by Bernice Ross Nov 4
Opendoor co-founder slams Zillow, calls portal's tech 'horrible'
Keith Rabois also said on Twitter Wednesday that he expects Zillow to suffer 'even greater losses than they admit'
by Jim Dalrymple II Nov 4
Zillow after Zillow Offers: Here’s what happens next
Experts envision the company pivoting to the comparatively easier business of working with buyers after the failed experiment of scooping up homes from sellers
by Jim Dalrymple II Nov 4
No, BlackRock isn't buying up all of Zillow's homes
Zillow's ill-fated iBuying venture drew detractors online before the program collapsed. But as the company races to unload 18,000 homes, were they right about where it's headed?
by Daniel Houston Nov 5
Offerpad CEO: Zillow's folly was in 'chase' to be the 'fastest'
In a new interview on Thursday, Offerpad CEO Brian Bair explained where Zillow went wrong and his enduring faith in the iBuying business model
by Marian McPherson Nov 5
Opendoor acquires digital mortgage company RedDoor
San Francisco-based RedDoor has developed a quick pre-approval process for consumers and will see its products integrated into the iBuyer's lending services
by Jim Dalrymple II Nov 5
Coldwell Banker Bain acquired by Houston title insurance company
Coldwell Banker Bain chair Bill Riss has sold his majority interest in the company to US RES Holdco, an affiliate of Houston title insurance company Stewart Information Services
What to expect as Compass, Opendoor, Offerpad and Keller Williams release earnings today
How will Opendoor and Offerpad respond to Zillow bowing out of iBuying? How is Compass faring as a fledgling public company? And is Keller Williams nearing an IPO?
by Lillian Dickerson Nov 10
Zillow raced to catch up with Opendoor in a secret initiative called ‘Project Ketchup’: Report
Zillow may have damaged relationships with repair contractors in its race to gain market share from rival iBuyers, Business Insider reports
by Daniel Houston Nov 9
Zillow offloads 2,000 homes to New York City investment firm: Report
Pretium Partners has agreed to buy some of Zillow's homes as the listings portal exits the iBuyer business, The Wall Street Journal reports
by Daniel Houston Nov 10
EXp founder Glenn Sanford: 'Zillow turned their tail and ran'
Glenn Sanford made the comment while on stage at EXPCON about a week after Zillow revealed plans to abandon iBuying
by Jim Dalrymple II Nov 10
Zillow or not, Opendoor revenue skyrockets 91% to $2.3B in Q3
IBuying giant Opendoor posts another strong quarter as CEO Eric Wu expresses confidence in the company's strategy and path.
by Marian McPherson Nov 10
Offerpad sees surging growth in Q3 across revenue, profits, homes sold
CEO Brian Bair offered reassurance in the wake of Zillow's iBuying exit that Offerpad's business model is working
by Lillian Dickerson Nov 10
Seasonality is back, iBuying is alive, and other big earnings takeaways
This week saw a flood of real estate company earnings reports. Overall, they indicate the market is well-positioned and maybe returning to some semblance of normalcy
by Jim Dalrymple II Nov 11
Clients may peek online, but 9 in 10 still turn to an agent: survey
A recent survey of thousands of buyers and sellers found they overwhelmingly work with agents, even as their attitudes have shifted
by Daniel Houston Nov 11
Multiple law firms investigating Zillow for potential securities fraud
The investigations — which are relatively common after a company discloses very bad news — are a response to Zillow's announcement that it will end its iBuying business
by Jim Dalrymple II Nov 12
RedfinNow meets 30-market milestone with Twin Cities launch
Homeowners in Minneapolis and St. Paul can now request an all-cash offer through RedfinNow. This is the 12th market RedfinNow has added this year
by Marian McPherson Nov 12
Los Angeles wants to ban iBuying
The city council just approved an effort that will look for strategies to stop iBuyers such as Opendoor and Redfin
by Jim Dalrymple II Nov 13
Zillow Offers is dead. But Zillow (and iBuying) is here to stay
At Connect Now on Tuesday, real estate analyst Mike DelPrete shared with Brad Inman where Zillow went wrong with Zillow Offers and what 'Zillow 3.0' could look like
by Marian McPherson Nov 16
Spencer Rascoff: The transaction facilitator category needs a rebrand
Rascoff: iBuying will survive without Zillow, but companies that 'take the friction out of transactions' need a new name for their services
by Matt Carter Nov 16
'IBuyers have never been bigger': Mike DelPrete
Opinion
Seasonality and the Zillow exit will certainly impact this, but for the time being, iBuyers are at an all-time high, with Opendoor leading the pack
by Mike DelPrete Nov 17
The case for reinvention: Why agents should always be adapting
Opinion
The shuttering of Zillow Offers is a good lesson in reinvention for all agents. As consumer expectations change, agents need to adapt and add value to stay ahead of the competition
by Jeff Glover Nov 25
Power Buyers: What to know about real estate’s buzziest new buyer tools
The innovation wave has hit the buy-side, with Power Buyers emerging as this year's buzziest business model. Here's everything you need to know to power up your clients' purchasing prowess
by Marian McPherson Nov 29
Zavvie leans into power buyers with marketplace update
Real estate startup zavvie has added 9 power buyers to its marketplace. Now zavvie users can compare cash offer and rent-to-own options in one place
by Marian McPherson Nov 29
four colorful house roofs
Opinion
Many have pointed to the failure of Zillow Offers as proof that the Zestimate is inaccurate, but the company’s struggles actually reinforce the critical role that quality automated valuation technology plays in the iBuying process
by Jeremy Sicklick Nov 30
Zillow Offers' demise 'attributable to internal factors,' report claims
Zavvie has found that both iBuyers and Power Buyers are seeing explosive growth — suggesting Zillow's recent moves don't reflect weakness in the iBuying concept
by Jim Dalrymple II Nov 30
Zillow cancels 400 Zillow Offers contracts due to closing restraints
Hundreds of sellers awaiting new builds will have to sell their homes another way after Zillow canceled contracts for closings set for late 2022 through its defunct iBuyer, Zillow Offers
by Marian McPherson Nov 30
2022 will be pivotal for Offerpad as it competes for the iBuyer crown
With the implosion of Zillow Offers in October, all eyes will be on Opendoor and Offerpad as they duke it out for marketshare in 2022. Here are the biggest challenges Offerpad faces next year
IBuyers net record-high sales in Q3 amid skyrocketing purchase volume
Phoenix homeowners unloaded a mind-blowing $1.47B worth of housing stock to an iBuyer in the third quarter, the first instance an individual housing market has exceeded $1B in iBuyer sales
by Marian McPherson Dec 7
Opendoor in 2022: As the king of the iBuyers grows, so does its risk
Opendoor faces an array of challenges from other companies and sectors as it aims to hold its position as the biggest and most successful iBuyer in the world
by Jim Dalrymple II Dec 9
Real estate in 2021 was weird, wild and always unpredictable
The year saw explosive rivalries, wild stock market performances and plenty of rage
by Jim Dalrymple II Dec 13
The top 21 Inman stories of 2021
In a year that seemed like a reprise of 2020 — call it '2020 Light' — the past 12 months have been filled with anxiety. Take a walk down memory lane as Inman reveals its most-read stories of 2021
by Inman Dec 31
Can eXp Realty maintain rapid, sustainable growth in 2022?
There's no doubt that eXp has been on a hot streak, but that doesn't mean the brokerage lacks challenges to consider as it looks to 2022, including scaling operations through rapid growth
by Lillian Dickerson Dec 29
'For sale by owner' homes hit 40-year low. Is it even worth the effort?
Most homeowners who forego an agent are selling to someone they know, leaving a small group that fends for themselves on the open market, several new reports reveal
by Daniel Houston Dec 28
Can Homebldr help brokers compete with iBuyers? Tech Review
Opinion
Homebldr has a selection of vendor partners in place and ready to lend to brokers so they can act when a seller wants to forego the open market
by Craig C. Rowe Feb 2
All the biggest challenges facing all the biggest companies in real estate
As Inman's '5 Challenges' series wraps up, take a look back at how Keller Williams, Compass, Zillow and 6 other major players will contend with low inventory, rapid growth and more in 2022
by Jim Dalrymple II Jan 2
storm
Opinion
From low interest rates to the ongoing pandemic, a number of factors have come together to create the current inventory crisis
by Carl Medford Jan 5
Offerpad's market cap slips below $1B amid slide on Wall Street
Stocks slid for major iBuyers and tech companies on Wednesday, continuing a difficult start to the year on Wall Street for Offerpad
by Taylor Anderson Jan 19
Offerpad stock reaches lowest level ever on Wall Street before rebound
It’s not the only publicly traded real estate brand to face headwinds in the market in January, but it is leading the pack
by Taylor Anderson Jan 28
Readers shared their piping hot takes on iBuyers for 2022: Pulse
As we began iBuyer month at Inman, we asked readers for their best insights on the future of iBuyers and they delivered
by Christy Murdock Feb 2
How to make sense of iBuying in 2022, post-Zillow
IBuying has existed for years, but it's growing faster than ever and now approaching the scale that could finally make it profitable
by Jim Dalrymple II Feb 2
Why some sellers consider iBuyers
Not every seller is focused on squeezing every dime of equity from their home. There are several reasons why
by Jay Thompson Feb 3
How real estate agents can work with Offerpad
For agents looking to enter the iBuyer market or merely up their iBuyer game, Offerpad is but one choice for a partner. Here's what agents who want to work with the iBuyer should know
Opendoor launches in California's pricey Bay Area
The launch brings the world's biggest iBuyer to one of the world's most challenging real estate markets — and marks a new chapter for the iBuying concept
by Jim Dalrymple II Feb 8
Use these 5 iBuyer marketing campaigns to skyrocket your lead generation
Power Buyers can turn buyers who need financing or a contingent sale into cash buyers. They can also turn renters into homeowners
by Bernice Ross Feb 10
How real estate agents can work with Opendoor
Some agents use the iBuying leader as a tool to help clients find the best path for their needs. Here’s how to get started
by Taylor Anderson Feb 14
How real estate agents can work with RedfinNow
Redfin's iBuyer, RedfinNow, forgoes incentives for agents but offers a dedicated customer service team and local title options. Here’s how to get started
by Daniel Houston Feb 22
How to beat iBuyers every time
Help clients sell on the open market, avoid giving away huge amounts of their equity to iBuyers and, if eligible, work with a Power Buyer to buy their next home before selling their current one
by Bernice Ross Feb 25
Q4 reveals strong growth for iBuyers, Power Buyers: zavvie
IBuyers and Power Buyers finished 2021 in a strong position, even amidst a low-inventory, competitive market that just wouldn't quit, real estate tech company zavvie reported
by Lillian Dickerson Feb 22
Offerpad turns a profit and tallies a revenue spike in Q4
The iBuyer earned a profit of nearly $13M during the final 3 months of 2021 while also beating revenue forecasts, according to a Q4 earnings report issued Wednesday
by Jim Dalrymple II Feb 23
Make sense of your sellers' options with these iBuyer comparison tools
The market is growing muddled, meaning agents now more than ever need to help their clients know what's out there
by Craig C. Rowe Feb 26
What to watch as RE/MAX's R4 conference unfolds this week
The company is set to begin a new chapter as CEO Adam Contos departs and big changes sweep across the broader industry
by Jim Dalrymple II Feb 28
Opendoor revenue rises more than 1,400% in Q4, but losses mount too
The iBuying giant earned $3.8B in revenue between October and December last year. The latest numbers highlight the uniqueness of Opendoor's growth strategy
by Jim Dalrymple II Feb 24
How real estate agents can work with Keller Offers
Keller Williams' entry into the iBuyer arena, Keller Offers, connects its agents with homesellers who want cash offers or need help optimizing their home's value on the open market. Here are the ins and outs of the platform — plus several best practices straight from executives
by Marian McPherson Feb 28
IBuyers purchased over 70K homes in 2021, doubling previous record
'IBuyers purchased 70,402 homes in 2021, more than double the previous annual high of 32,726 homes in 2019,' according to Zillow's Q4 iBuyer report
by Taylor Anderson Mar 2
Offerpad expands California reach with Sacramento entry
The iBuyer’s newest market comes just two weeks after its first launch in the Golden State, where it is avoiding costlier coastal cities
by Taylor Anderson Mar 3
Famed coach Brian Buffini urges agents not to fear iBuyers
On the RE/MAX R4 stage this week, former RE/MAX agent and famed real estate coach Brian Buffini shared why agents shouldn't worry about iBuyers and why relationships remain supreme
by Marian McPherson Mar 3
Zillow's Susan Daimler on the tech giant's mysterious 'super app'
Ahead of Inman Connect New York, Zillow's president dished about the company's goal to build a housing super app, its interest in power buyers and why housing should be 'delightful'
by Andrea V. Brambila Mar 14
Inman Connect Now Series
Learn how you can best serve your clients in today's market at Inman Connect Now
by Jodie Cordell Mar 15
Inman Connect Now Series
Tim Heyl shares his insights on what's ahead and how to prepare at Inman Connect Now
by Jodie Cordell Mar 16
Inman Connect New York
Are you ready to grow your real estate business? Connect with the smartest real estate pros and learn their secrets at ICNY
by Jodie Cordell Mar 22
The iBuying lessons Jason Aleem is bringing to Redfin's sales team
After helping Redfin's iBuyer business navigate a period of change, Jason Aleem is now tasked with leading its sales team into the next era
by Daniel Houston Apr 13
Opendoor cashes in on record home price appreciation
Opinion
Home price appreciation is through the roof, and that's good news for Opendoor. Its current listings are averaging 17% increases over the purchase price
by Mike DelPrete Mar 23
Trulia's former president on what makes a 'world-changing' company
Ahead of Inman Connect New York this month, former Trulia president and current proptech investor Paul Levine talks iBuying, company culture and the future of real estate
by Taylor Anderson Apr 7
Keller Williams Pres. Marc King has a plan for unproductive agents
Keller Williams President Marc King says the company has a TBA plan to help the 80% of agents who are underproducing level up — playing to the company's belief that the agent is always no. 1
by Marian McPherson Apr 11
Opendoor disciplined in North Carolina for disclosure lapses
Regulators say the iBuyer misrepresented a home and didn't get the proper permits for another. Its license was suspended for 18 months, but the NCREC has stayed the suspension
by Jim Dalrymple II Apr 5
Power Buyer clients made 1 offer on average. Traditional buyers? 7
A new report from Power Buyer and iBuyer marketplace zavvie says that Power Buying 'could eventually become the norm,' citing its success in helping buyers quickly purchase a home
by Marian McPherson Apr 13
Opendoor launches in Detroit and Southwest Florida
The iBuyer is also deepening its market reach in the Portland, Oregon, area following an expansion last month into the Northeast
Offerpad stays profitable for second quarter in a row
The iBuyer earned about $41M in profit during the first 3 months of 2022, beating the results of its also-profitable run at the end of 2021, according to an Q1 earnings call on Wednesday
by Jim Dalrymple II May 4
OfferPad for sale sign
The company's expansions come on the heels of its second straight profitable quarter.
by Ben Verde May 5
Zillow turns a profit in Q1 as housing market gets 'choppy'
The company reported soaring revenues in the first quarter of 2022 but also continued its Zillow Offers wind-down, which the company said has entered its final days
by Jim Dalrymple II May 5
Opendoor reaches first profitable quarter in Q1 with $28M net income
After 8 years, California-based iBuyer Opendoor reached profitability while logging a new revenue high of $5.2B, according to an earnings report released Thursday
by Marian McPherson May 5
Brokerages push back on NAR ad campaign targeting 'competitors'
The trade group highlighted its own members — including Zillow, Compass, Redfin, Homie, Opendoor and Offerpad — among those whom it's competing with for consumer mindshare
by Andrea V. Brambila May 12
Opendoor's growth has 'materially accelerated': DelPrete
Opinion
2021 was a record year for Opendoor — and the latest data suggests that 2022 may turn out to be even bigger
by Mike DelPrete May 16
Where is Anywhere headed? Toe-to-toe with Zillow
A week after announcing Realogy's rebrand as Anywhere, CEO Ryan Schneider shared his plan for beating Zillow at direct-to-consumer business on Thursday at Inman Connect Now
by Marian McPherson Today 8:26 A.M.