I’m thinking about the significance of 20 years: a Pont-l’Évêque cheese would be at its peak of ripe perfection; a bottle of Sandeman Tawny Port imminently drinkable; Java, not to be confused with its namesake Arabica coffee, remains today’s most popular programming language; and a pair of Chuck Taylor Converse All Stars, well, they’d be cherished for a lifetime. So, what’s all this buzz about Inman Connect?
Price alone does not define what’s luxury. However, the techniques an agent uses to market either home might be similar. At Willis Allen Real Estate, we’ve learned and recognized a few tips along the way for marketing high-end homes that can help in marketing any luxury listing — regardless of the price range.