@properties became the #1 real estate brokerage in Chicago in just eight years by cultivating a powerful brand. Better Homes and Gardens Real Estate successfully leveraged one of America’s best-loved brands in real estate. Our speakers will share what it took to make that happen and how you can create a brand that matters in your market.
Transparency is good…or is it? Is there such a thing as semi-transparency? Should an MLS even touch this issue? The CEO of HAR, which has launched a Realtor rating service, and the CEO of Redfin, which rates all agents and publicly displays the results, share the good, the bad and the scary behind helping people choose a broker/agent.
How to slice, dice, market and monetize your content in an open, converging Web landscape.
Channing Dawson, Senior Advisor, Scripps Networks Interactive
Brad Jefferson, Co-Founder & CEO, Animoto Productions
Peter Yared, CEO, iWidgets
"Transparency" has become a Web 2.0 buzzword. And openness about business practices can build trust. But before you open up your brand, you’ll want to know how to do it right. Three companies that have exposed previously guarded corners of the industry give you the do’s and dont’s.
Anthony Farwell, Co-Founder, Chairman and CEO, ClosingCorp Inc.
Will more data and deeper analytics save us from market collapses in the future? Experts with new tools to measure markets and gauge risk share their newest creations.
"How’s the market?" – it’s a question everyone’s asking and MLS organizations are uniquely qualified to answer. Three leaders who have successfully leveraged local market data share insights on how your organization can seize the opportunity.
Mark Allen, CEO, Minneapolis Area Association of Realtors
Bob Bemis, CEO, Arizona Regional Multiple Listing Service
A broker/owner and a brokerage marketing executive walk you through their journey towards a progressive Web strategy. They’ll share lessons learned, offer tips on vendor selection, and show you the results of their efforts.
Your Web site’s tired. You don’t get enough leads. In this session, we’ll break down a brokerage company home page and replace it with something stunning and effective while explaining the hows and whys along the way. If you’ve ever wondered where to start in a Web overhaul, this is a session for you.
The number of places to advertise real estate listings, technology or services online is staggering. Learn how to evaluate your options and make smart decisions.
How one broker took a strange journey to turn around the energy in her firm.
72 hours. A room of developers. One killer app. Competitors in a first-ever online real estate developers challenge are introduced. Click here to read an Inman News report on the competition.
A conversation with Craig Newmark about social media, philanthropy, government and the nature of change in 2009.
Bradley Inman, Founder and Publisher of Inman News
Craig Newmark, customer service rep & founder, craigslist.org
Keynote Address
Nick Bilton, Designer, User Interface Specialist, Technologist, Journalist, Hardware Hacker, Researcher, The New York Times
Get 10 takeaways you can implement immediately to differentiate, save and grow. Brian will show you tools you hadn’t heard of and give you some tactics for making them work for you.
Bradley Inman, Founder and Publisher of Inman News
