Opinion
OPINION: Openness raises the standard for what a platform needs to provide
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Time to break up with the portals and take back control of your lead gen game?
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Platforms, service, and lead independence can guide brokers through the challenges of the new decade
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Use ‘personas’ to better understand and implement solutions your brokerage will use
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While the average return on revenue for brokerages nationwide has faced downward pressure, some brokerages are bucking the trend
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Why smart tech matters, but it won’t carry you over the finish line
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How neglecting your back office systems can undermine your growth
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Brick and mortar brokerages can add virtual capabilities with a hybrid business model
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Brokerages that pile on the tech might be hurting their business
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What tech really matters to agents, and what doesn’t. Invest wisely.
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How to get massive results with your in-house lead generation program
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3 reasons you need to replace your dumb CRM with a smart one
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Smart landing pages, a synchronized database and automation generate results
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How to drive automation and profit from Robert Kiyosaki's 'Cashflow Quadrant‘
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Adopt early, innovate constantly, leverage automation
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Improving retention is easier than you think
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As we all know, the real estate industry is hyper-competitive. And because there are few better catalysts for innovation than competition, real estate is constantly blazing new ground. Real estate expansion teams -- teams that do business in multiple markets -- are one of the industry’s latest, and hottest, innovations.
