From viral dogs to soft-hearted heroes, audiences are craving sincerity over spectacle, and smart brands are paying attention
Building a brand doesn’t require a viral video or a billboard, Jimmy Burgess writes. It requires presence, intention and small moments stacked over time
It's one of our readers' favorite topics right now, so we're rounding up great contributor insights from agents and brokers with boots on the ground to help you help your sellers
You might work alone, but you weren’t meant to grow alone, broker and author Jessica Souza writes. Lean into collaboration and cooperation to boost your real estate career
In the new box-office blockbuster and past live-action iterations, the Man of Steel’s arch nemesis has always been bent on global land grabs
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Working with high-profile clients isn’t just about finding the perfect home, broker Kamran Zand writes. It’s about protecting their lifestyle, reputation and security
Real estate companies have the opportunity to craft a distinctive client experience aligned with their brand, values, vision and mission, The Agency's Rainy Hake Austin writes
Find out how this Atlanta broker and radio host is creating a space where high-level collaboration, growth and innovation thrive
The portal giant pushed back against arguments Compass had made in its complaint alleging antitrust activity and more, and asked the court to deny a request for a preliminary injunction that would prevent enforcement of Zillow's new listing standards
If you want to attract seriously wealthy clients, luxury expert Chris Pollinger writes, you need to stop playing checkers and start playing chess
With interactive maps and charts, Inman's data team sheds light on the most salient trends in your market — and hundreds of others
Radical personalization is the real differentiator that turns a transaction into a story and a client into an advocate, The Agency's Mauricio Umansky writes
Dezireh Eyn, CEO of Platinum Properties in New York City, writes that independent brokerages understand their people, their markets and the relationships that make real estate run
Singapore native Melvin Lim will oversee the master franchise's rollout, which comes as KW increasingly focuses on oversees markets
In a post on LinkedIn, the CoStar CEO took aim at various Zillow policies and urged agents to reach out to the Justice Department