The right pricing strategy gets your seller client to the closing table faster and helps them achieve their real estate goals, Luke Babich writes
Agents who wait for listings to fall in their lap are going to starve, Verl Workman writes. Agents who execute? They’ll own their markets
The portal announced last year that listings would begin showing climate data from First Street. Now, however, Zillow has pivoted so that, instead, listings feature a link to First Street's website
The Stahl House is perched above the city in the Hollywood Hills, and it's one of California's most famous pieces of architecture. It can be yours — for a hefty sum
Gaussian splatting is an obscure AI-based visual data capture technology introduced for commercial use in 2023. It's now behind Zillow's latest update to its Showcase Listing lineup
If pricing is the engine for selling a listing, Josh Ries writes, marketing is the steering wheel. Together, they keep the deal moving forward
Early fall numbers are in, reflecting a proliferation of stale listings, delistings and deep discounts to get sellers to the closing table
Stop scrambling to keep up with deadlines and transaction management. America Foy helps you create a calendar plan that keeps you on track with the help of ChatGPT
Opinion
In the current market, the way listings reach consumers matters more than ever, Amit Kulkarni writes. Buyers need greater visibility, but the industry is shifting toward less of it
The rooms that get the most attention online might surprise you, Troy Palmquist writes. Here’s what the data says about how we sell homes in 2025
First impressions make all the difference when it's time to attract buyers. Darryl Davis shares strategies to make your listing pop this autumn
FlyAround is an update to Realtor.com listings, in partnership with TopHap and Google Maps, that provides low-altitude satellite views
All types of paranormal spirits or energies can surface within a home, Shari DeBenedetti of 'Ghost Hunters' told Inman. But if agents encounter them while trying to sell a listing, there are solutions
REA Group, owned by News Corp and a 20% stakeholder in Realtor.com, has acquired 3D tour technology company Planitar, echoing the 2024 sale of Matteport to Homes.com parent CoStar
Troy Palmquist looks at Matterport alternatives and reassures agents that the loss of the floor plan platform on Zillow doesn’t have to upend their marketing plan
Navigating a recession doesn't have to mean the end of your business. Darryl Davis offers tips to help you come out the other side stronger than ever