Real Estate Marketing Ideas & Strategies
The best real estate agents and the people who operate at the highest levels of the industry are not tactical, they are strategic
Nearly 3 years after 'Saturday Night Live' declared 'real estate is your sex now' in a popular Zillow parody, mind share around the industry is sagging, according to an Intel analysis of traffic data
Opinion
Those beloved referral groups on Facebook may not be the answer to your professional prayers, writes Inman contributor Sue Benson. But fear not! There's a better way for agents to collaborate
The refreshed campaign features a 'Move Meter Match-Up' extension that will encourage NFL game viewers on streaming services to compare cities of different teams from a real estate angle
The best agents are constantly steeped in development and education, developing their skills personally so that they can achieve and succeed at the highest levels of real estate
Join Sterling Caporale in the final class in his 6-part video series to learn what intelligent and persuasive questions you can leverage during your client conversations for increased business
Every week Sue 'Pinky' Benson answers your most pressing Instagram questions. This week, she's helping you get a handle on IG captioning
Barbie's total world domination extends to fashion runways, home design and real estate marketing initiatives
Win big and put Barbie's marketing magic to work for your business
The winners in today’s market will take steps to increase sales now, while setting the stage for more future business. Here's where to start
Join Jordan Cohen, No. 1 RE/MAX agent worldwide, for key insights on taking advantage of every opportunity and succeeding in listing interviews to earn more trust and win more business
Opinion
A months-long debate with self-proclaimed, door-knocking champion Ernesto Vargas culminated at ICLV in 'The great door-knocking debate.' Here are our top takeaways
In the 1st part of his 5-part series, broker Nick Schlekeway looks at the way service forms the basis for real estate agent success
The key to maximizing the impact of your long-form video content lies in a well-structured repurposing strategy
As scorching heat waves become more frequent and intense, communities and real estate pros can come together and devise innovative solutions to protect those who are most vulnerable
Every week Sue 'Pinky' Benson answers your most pressing Instagram questions. This week, she's helping you choose some new folks to follow
Feeling a little lost about sales funnels? Here's an explainer to break down what they are and how to use them to grow your real estate business
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