Real Estate Marketing Ideas & Strategies
Building a personal brand takes time and effort, but the rewards are well worth it. By consistently applying these Brandamentals developed by branding guru Stacey Ross Cohen, you'll see results
We've pooled together the top advice from our expert contributors to help answer some of the questions real estate agents ask most about Instagram
What drives clients to leave reviews and testimonials — and how can you encourage them to do so for your real estate business?
The 'State of Real Estate Marketing' report released on Friday by Luxury Presence and Sell It Like Serhant surveyed over 1,000 luxury real estate agents to gain marketing insights for 2023
How to handle annoying and fake comments on social media so you’ll always look gracious while keeping your cool
Find out how to instantly fix the biggest mistake that agents are making right now on Instagram
'Nothing Compares to What's Next,' developed with design agency Huge, builds on the firm's 2021 campaign, positioning clients for a hopeful new era working with a Sotheby's agent
Opinion
How unsafe is too unsafe? Is it time to forget about door-knocking, or can real estate agents still make it work effectively?
Watch TikTok mastermind Glennda Baker as she shares her video journey and how her passion to inspire, inform and impact agents has led to more than 1 million followers in less than 3 years
Get past confusing industry jargon, acronyms and abbreviations and learn how to communicate about marketing and branding
Instead of chasing trends, make Instagram your forever platform by focusing on engagement and genuine connection
As the most user-friendly and visually focused social media platform, using Instagram effectively is a must for your marketing
Once you've decided on the type of Instagram account you need, this video will help you make the switch from one to another
Alexander Zakharin took TikTok seriously, and soon the president of Nest Seekers International's Ultra Luxury division took notice. Now he's sharing his tips to land a promotion with Inman readers
Whether you have design skills or work with a trusted colleague, decor and renovation services are an exceptionally effective value-added service
If you're implementing direct mail into your marketing, here's how to make sure it stands out after your next closing
There are only a few generational technologies that come along with the potential to revolutionize the efficiencies in our businesses. ChatGPT is one of these
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