SCOTUS, ChatGPT, no-BS: Inman's Top 5 stories of the week
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Jan 17
real estate economist
Windermere’s Principal Economist Jeff Tucker looks at mortgage rates and the factors that have pushed them up more than a point since September
by Jeff Tucker Jan 17
What you need to know about upcoming cold call rule changes
For real estate agents, changes to the Telephone Consumer Protection Act will mean being extra careful with how you gather leads, contact potential clients and manage consent
by Darryl Davis Jan 17
Wildfires don't discriminate, but people do. Fight back with fairness
As real estate first responders, Dr. Lee Davenport writes, let us be mindful to fight fire with fairness and fair housing in mind
by Lee Davenport Jan 17
LISTEN: Real estate leaders pen song to help LA wildfire families 
Marc Davison, John Heithaus and David Charron — leaders in LA and elsewhere in real estate — wrote and produced 'Santa Ana Fury' in a bid to solicit donations for the Realtors Relief Foundation
by Brad Inman Jan 16
Broker Spotlight: Sarah Leonard, Legacy Properties
Find out how Leonard and her team are setting the standard for excellence in their Chicagoland market with cutting-edge methods, unparalleled client service and community advocacy
by Dani Vanderboegh Jan 16
Anticipate the preferences of high-end buyers (and win them over)
When you focus on lifestyle, stay ahead of trends and create emotional connections, you’re not just selling homes, Coldwell Banker Warburg's Kevelyn Guzman writes. You’re selling the dream
by Kevelyn Guzman Jan 16
Avoid these 5 cringey real estate social media turnoffs
Want to add value and connect with potential clients through your social media platforms? Rachael Hite offers must-dos and never-dos to help you build know, like and trust authority
by Rachael Hite Jan 16
How to be more intentional, aligned in your relationship-building
In the fast-paced, competitive world of real estate entrepreneurship, coach Melanie Klein writes, the relationships you nurture are just as critical as the systems you implement
by Melanie Klein Jan 16
powerful chatgpt prompts for real estate agents
Agents who lean into using AI to serve their clients at a higher level, Jimmy Burgess writes, will absolutely outperform the agents who don’t embrace this technology
by Jimmy Burgess Jan 16
Here's the biggest challenge your business faces in 2025: Pulse
This year, you anticipate some real estate struggles from market forces, competition and the lock-in effect of high interest rates
by Inman Jan 15
What not to post: 9 common social media mistakes to avoid
Discover the biggest social media missteps real estate agents make from expert Jessi Healey so that you can sidestep them and keep your brand polished, professional and generating leads
by Jessi Healey Jan 15
Wasted spaces, bad odors, crazy colors: 9 buyer turnoffs to avoid
In this market, many buyers are moving on to the next one when they see flaws, agent Jonathan Pressman writes. Use this list to avoid the ick factor and get deals done
by Jonathan Pressman Jan 14
How real estate turns commission trauma into strategic wisdom
Creating a framework for innovation will separate the next generation of leaders from those who stay trapped in reactive cycles, marketing strategist Molly McKinley writes
by Molly McKinley Jan 14
Something as small as a sesame seed can sink an experience
Coach Darryl Davis offers insight into how a small mistake or moment of carelessness can undermine not only your professional reputation but the industry as a whole
by Darryl Davis Jan 14
not for sale
What are the root causes of the ongoing listing lock-in effect? Team leader Carl Medford looks at seller attitudes and how to tap into the percentage of homeowners who are willing to move
by Carl Medford Jan 14