Opinion
When it dominates any conversation about how technology is changing the industry — in an era of amazing innovation — is the CRM really doing enough for real estate? As the de facto, must-have industry tech tool, it's time for true innovation
by Craig C. Rowe | May 4
The altruistic and agent-minded networking site was designed to give agents a 'safe space' for industry collaboration, but that very effort could hamper adoption. It will offer a free CRM, websites, and digital business cards
by Craig C. Rowe | Mar 6
A Seattle agent, tired of mainstream options, spent 2 years developing a software solution to help agents generate leads, manage contacts and market listings
by Craig C. Rowe | Jan 24
Opinion
Designed by agents to offer brokers and teams the best part of a technology support system, its deep lead assignment controls and reporting mechanisms are a dream
by Craig C. Rowe | Dec 27
This smart, relationship-driven solution centers on referrals instead of the race to add more features or earn unqualified online leads
by Craig C. Rowe | Dec 20
Opinion
Part relationship manager, part business management solution, its features, including lead auditing, a mobile CRM and robust tagging, stand out in an otherwise typical solution for larger brokers and teams
by Craig C. Rowe | Nov 22
Learning new technology is sometimes daunting, but once you learn it, it can open up a whole new world where you can work smarter not harder
by Gina Castrorao | Nov 7
Opinion
Now an inactive broker because his software has taken off, Shawn Sommer developed Agent 3000 largely around his own best practices; it's now accessible to more than 250K agents
by Craig C. Rowe | Nov 1
Daylite is a native Mac app CRM that is mostly good, but can sometimes do more than it should. Affordability, practicality and Mac user experience make it worth a look
by Craig C. Rowe | Oct 25
Smartly packaged from an assemblage of established technologies, Elevate is designed to nurture leads and manage business. It's among tough competition, but can it hold its own?
by Craig C. Rowe | Oct 4
Opinion
Ben Kinney assembled a number of technology acquistions into what is now called Brivity, a business lifecycle platform for teams that's heavy on follow-up and lead nurture. But is it the category's clear winner?
by Craig C. Rowe | Sep 27
The platform, an Inside Real Estate product, should give brokers plenty to look at when considering a solution to address all pain points along the real estate business spectrum. It has some unique highlights that make it a top contender.
by Craig C. Rowe | Aug 29
Carefully designed with agents and marketing in mind, the platform offers agents everything from online publishing and paid Facebook campaigns to team accountability tools and nationwide referral networks. It also helps manage leads
by Craig C. Rowe | Jul 23
REW will reveal a refreshed user interface and slick new features for its CRM at Inman Connect Las Vegas 2019
by Craig C. Rowe | Jul 2
Reviewed in 2017 as a Gmail plugin called ProsperWorks, Copper is fast, lightweight and works like a true CRM
by Craig C. Rowe | May 13
Opinion
A thread on Inman's Coast to Coast Facebook thread ignited volumes of debate about which CRM software is the best and what agents should do if they no longer want to work with Contactually
by Craig C. Rowe | Apr 25