The AI shortcut: 9 ways ChatGPT can simplify your listing process
Real's Drew Thompson offers tips that save you time and money when you put the power and potential of artificial intelligence to work for your listings
by Drew Thompson Apr 12
Get the success secrets playbook from a 2024 Rookie of the Year
In this Q&A with Tyson Hansen, ERA President Alex Vidal learns how he got his start and how he created outstanding outcomes in a tough year for real estate
by Alex Vidal Apr 10
Client-centricity isn’t a buzzword. It’s your competitive advantage
In a volatile real estate market, client-centricity isn’t optional — it’s your competitive edge. Chris Pollinger shares how elite agents turn uncertainty into opportunity
by Chris Pollinger Apr 10
7 buyer objection handlers to get that agreement signed
Coach Darryl Davis shares strategies for explaining the buyer agreement and getting it signed when you communicate the value you bring to the transaction
by Darryl Davis Apr 9
Truths about real estate business that drive long-term success
Success is inevitable, Jimmy Burgess writes, when you're coming from a place of service and value-added client care
by Jimmy Burgess Apr 4
How new real estate agents can say ‘no’ without the guilt
Coach Verl Workman writes that setting healthy boundaries, including saying 'no' when needed, provides a more balanced life and fulfilling career in real estate
by Verl Workman Apr 1
Mauricio Umansky: 2025 is the best time ever to be a new agent
Despite market headwinds, The Agency CEO says that new technology and marketing capabilities make now a great time to be a new real estate agent
by Mauricio Umansky Mar 27
7 conversations every agent must master to thrive in 2025
Communication isn't just part of the job of a real estate professional; it is the job, coach Darryl Davis writes. Here's how to make sure you're ready for your toughest conversations
by Darryl Davis Mar 26
5 reasons being a new agent can be your secret superpower
Stop thinking of yourself as 'just' a new real estate agent, coach Darryl Davis writes. What you don't yet know can offer a distinct advantage as you launch your career
by Darryl Davis Mar 25
Proven real estate lead generation strategies that work now
Real estate doesn't lack lead gen options, Jimmy Burgess writes. It lacks execution. He provides a wealth of resources and the strategies you need to implement them
by Jimmy Burgess Mar 21
How to sell without feeling 'salesy'
When you lead with value, Nick Schlekeway writes, sales become more about service, allowing you to build trust and long-lasting relationships
by Nick Schlekeway Mar 12
How this broker embraces personal and professional evolution
Broker Pam Blair says that recognizing when your brand needs to change is the key to keeping your business going during challenging markets
by Pam Blair Mar 11
A woman who appears to be telling a secret over an Instagram-themed background to represent Instagram algorithm tips 2025.
Adam Mosseri is sharing Instagram algorithm tips to help creators get more traction. Jimmy Burgess breaks down how to make these tips work for you in real estate
by Jimmy Burgess Mar 7
How to coach your team to better results in any market
While others sit back and wait for change, coach Verl Workman writes, you must empower your team to rise above challenges with confidence, creativity and determination
by Verl Workman Mar 6
11 pieces of rock-solid advice for brand-new real estate agents
New agents who want to start a real estate business and build momentum fast, Darryl Davis writes, can learn from more experienced agents
by Darryl Davis Feb 26